SGB Executive

Lululemon has been a Wall Street darling during the pandemic but second quarter results hardly set the world on fire during the fiscal second quarter ended August 2 and the company’s earnings call left analysts yearning for more in back half outlook.

On September 3, Washington, D.C.’s Outdoor Recreation Roundtable hosted an industry conference call outlining the state of outdoor recreation, as well as results from its recent member survey addressing the COVID-19 impacts on the industry.

With their ease of use and ability to roll up and store away in an urban apartment back home, many people are turning to inflatable paddle craft as the million-dollar solution to getting fresh air while social distancing in the Great Outdoors.

Analysis by eMarketer found online sales grew 44 percent year-over-year in the second quarter and the research firm predicted online sales would reach 18 percent of U.S. retail sales in 2021. Recent retail surveys and studies also explored growing comfort by consumers in returning to stores, the U.S. economy’s recovery, 3D-shopping and road trips.

Designer Brands Inc. vowed do double-down on its efforts to expand athletic assortments as its DSW off-price chain as its core dressier styles are seeing meager traction in the stay-at-home economy. Said Roger Rawlins, CEO at Designer Brands and interim president, DSW, “Designer Brands has the flexibility and the necessary vendor relationships to become a go-to sneaker headquarters during this time.”

Tilly’s reported sales declined 16 percent in the second quarter ended August 1 and warned that third-quarter sales would decline sharply due to soft traffic as stores have reopened as well as delayed back-to-school (BTS) selling. Tilly’s officials also noted that BDG by Urban Outfitters, Nike Women and Fjällräven have been added to the action-sports chain’s mix.

Smith & Wesson handgun unit shipments increased 122 percent to 441,000 units, while long gun unit shipments increased 89 percent to 108,000 units.

Duluth Holdings Inc., the parent of Duluth Trading, delivered significant improvements in earnings in the second quarter as sales grew 12.6 percent, led by online sales. Said Steve Schlecht, executive chairman and CEO, on a conference call with analysts, “Comfort was key.”

Sportsman’s Warehouse’s earnings vaulted in the second quarter as sales jumped 79 percent on significant increases in firearms, ammunition, fishing, and camping. The performance benefited from market share gains, a surge in outdoor participation and civil disorder. Said Jon Barker, CEO, on a conference call with analysts, “Quite simply, demand outstripped supply for many of our products.”

Genesco Inc. said its core Journeys chain saw a strong sales recovery as stores began re-opening at the start of the second quarter with the comfort trend favoring its fashion athletic mix, but delays in back-to-school selling impacted revenues in the latter part of the quarter and have created significant uncertainty about prospects for the current quarter.

Macy’s on its second-quarter conference call indicated that it is planning conservatively for the second half and continues to expect same-store sales to be down in the low-to-mid 20 percent range during the fall season. However, officials called out active, as well as home, among categories seeing strong demand and believe luxury overall is benefiting due to a shift away from experiential purchases.

On August 3, the American Alpine Club (AAC) named Mitsu Iwasaki as its new CEO, replacing Phil Powers, who retired in 2019 after 15 years at the helm. On the day he sold his house in Portland, OR to move to the organization’s headquarters in Golden, CO, SGB Executive caught up with him to talk all things AAC.

Shoe Carnival Inc. said sales of adult athletic styles jumped 30 percent in the second quarter to fuel record sales in the period. Officials also don’t see a slowdown this year in the casual and athletic footwear trends that has emerged with the pandemic. Said Cliff Sifford, vice chairman and CEO, “The trend of casual lifestyle will continue.”

Caleres Inc. said sales at Famous Footwear rebounded strongly with a record month in June as stores reopened, but disruption to school openings is expected to lead to a 15-to-20 percent decline in the third quarter. The off-price shoe chain expects to benefit from its heavy concentration of sports performance and leisure-oriented styles aligned with stay-at-home and work-from-home trends.

New PeopleforBikes CEO Jenn Dice brings almost two decades of bike industry and advocacy experience to the trail, as well as a love of bicycling of all walks. SGB Executive caught up with Dice to talk all things bike in one of the industry’s most prosperous — and participatory — years ever.