Fitbit Inc. reported a steep loss and sales decline in the third quarter amid its transitional year, but indicated that sales are improving in most regions sequentially and its first smartwatch, the Fitbit Ionic, has launched strongly.
Category: Sports/Fitness

VF Agrees To Acquire Icebreaker
VF Corporation signed a definitive purchase agreement to acquire Icebreaker, the Merino-wool specialist based in Auckland, New Zealand. Terms were not disclosed.

Adidas Campaign Celebrates Women Runners
Adidas unveiled its new women’s running film, titled Fearless AF, that spotlights six powerful female Adidas ambassadors – Karlie Kloss, Kathrine Switzer, Mary Keitany, Robin Arzon, Jessie Zapo and Jen Rhines – with the confidence and creativity to change the rules of sport.

Champion’s Sales Climb Double Digits In Q3
Asked if the Champion brand is feeling pressure from the promotions being employed by Nike and Under Armour to reduce inventories in the U.S. market, Gerald Evans, HanesBrand’s CEO, said the core Champion business “was up 20 percent in our sporting goods and department store mid tiers. We now have the TSA bankruptcy behind us and we saw nice growth in our Sports License Apparel business as well.”

Rip-It Reaches One Million Milestone
Rip-It Sports, a manufacturer of youth softball products, announced it has reached sales of one million units of its fielder’s masks.

2XU Partners With Life Time
The partnership names 2XU as the official compression apparel brand of Life Time, delivering performance apparel to their members, staff and trainers in-club and online.
AAFA Applauds Launch Of GSP Footwear Bill
The American Apparel & Footwear Association welcomed Senate introduction of a bill to designate certain footwear as eligible for the Generalized System of Preferences (GSP) program.

Dorel Sports Revenues Tumble In Q3
Dorel Industries Inc. reported third-quarter sales in its Dorel Sports segment decreased $45.2 million, or 18 percent, to $205.5 million from $250.7 million last year.
Escalade’s Q3 Revenues Improve 8 Percent
Escalade Inc. reported sales for the third quarter of 2017 were $41.9 million compared to net sales of $38.8 million for the same quarter in 2016, an increase of $3.1 million or 8 percent.

Two Under Armour Execs Leaving Company
Under Armour confirmed that Andy Donkin, its chief marketing officer, and Pamela Catlett, senior vice president and general manager of women’s and youth categories, will exit the company at the end of the month.

Fitbit Shows $113 Million Loss In Third Quarter
Sales declined 22.1 percent in the third quarter but improved sequentially in every region except the EMEA.

GoPro’s Q3 Sales Jump 37 Percent
GoPro’s results in the latest quarter exceeded Wall Street’s targets although its fourth-quarter guidance was below Wall Street estimates.

HanesBrands Shows Meager Activewear Gain In Q3
HanesBrands reported Activewear sales increased 1 percent in the third quarter due to a “muted back-to-school season at retail.” Online sales of Activewear increased by more than 30 percent and Champion sales in the midtier, sporting goods and college bookstore channels achieved double-digit growth.

Garmin Q3 Boosted By Strong Outdoor Sales
Garmin’s Outdoor segment rose 31.2 percent, led by demand for its fēnix 5 watches as well as solid growth in its inReach devices and subscription services. The Fitness segment decline 11.6 percent, primarily driven by the decline of the basic activity tracker market and the timing of recent product introductions.

Under Armour Exiting Fitness Trackers
Under Armour will stop making fitness trackers and focus on software, according to a report in the Wall Street Journal.