“The Bellyak has become a tool that helps people transcend their scars and focus on the experience of who they want to become.” – Adam Masters, Founder
Category: Outdoor
Hydro Flask Names Parks For All Grant Recipients
On July 26, Hydro Flask fulfilled $160,000 in grant requests from the National Park Foundation, The Trust for Public Land, California State Parks Foundation, the New York City-based City Parks Foundation and Nā Kama Kai, serving communities in Hawaii.
Mountain Hub Releases Next Generation Of Outdoor Community App
The update for iOS and Android will add features including adventure tracking, trip reporting, user profiles and free subscriptions for all users.
Decathlon To Open Store In San Francisco
Decathlon, the French sporting goods giant, is opening a store on 735 Market Street in San Francisco, marking its return to U.S. retailing.
Japanese Outdoor Tech Company Launches In North America
Bonx, founded by snowboarder and outdoorsman Takahiro Miyasaka, is making its formal entry into the U.S. and Canadian markets with new North American Headquarters located in Seattle and a satellite office in Vancouver, Canada.
Fabric Technology: Dupont Intexar
DuPont Advanced Materials announced its newest generation of stretchable electronic inks and films for smart clothing at last week’s Outdoor Retailer Summer Market.
Backcountry And Zola Exclusively Launch Wedding Registry Partnership
Through Zola, engaged couples can now register directly for outdoor equipment from Backcountry. The online retailer’s customers can also register for gifts, experiences and cash funds on Zola.
Alp-n-Rock Adds Mid-Atlantic and Southeast Reps
Alp-n-Rock, LLC, a socially conscious manufacturer of European-inspired apparel, announced Allison Bangel Quinto as its new sales representative for the Mid-Atlantic and Southeast regions effective immediately.
Trips For Kids National Appoints Robert Alan Ping As Executive Director
Prior to joining Trips for Kids, Ping was executive director for the Walkable and Livable Communities Institute, an educational community health organization.
Wolverine Sells Sebago
Wolverine World Wide Inc. announced it has sold its Sebago brand to BasicNet, S.p.A., an Italian corporation with a global footprint that has a portfolio of brands including Kappa, Robe di Kappa, K-way, Superga and more.
Hoka One One Releases ‘The Speedgoat’ Short Film
“The Speedgoat” chronicles the running career of Karl “Speedgoat” Meltzer, the first Hoka-sponsored runner, who has won more 100-mile trail races than anyone and who set the speed record for the 2,190-mile Appalachian Trail in 2016.
Escalade’s Q2 Boosted By Fitness And Basketball Momentum
Boosted by strength in its fitness and basketball product categories that offset margin pressures in archery, Escalade Inc. reported operating earnings in the second quarter rose 11 percent on an 8.1 percent revenue gain.
Item Of The Day: SOG Baton Q4 Multitool
The Baton offers a unique design that folds into the shape of a common ink marker.
PUMA X CARA DELEVINGNE #DoYouStories
Limited edition laces inspired by the DO YOU series by Puma x Cara Delevingne.
Escalade’s Q2 Revenues Climb 8 Percent
Escalade Inc. reported sales grew 8 percent in the second quarter while operating earnings expanded 11 percent.
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