DuPont Advanced Materials announced its newest generation of stretchable electronic inks and films for smart clothing at last week’s Outdoor Retailer Summer Market.
Category: Apparel
Backcountry And Zola Exclusively Launch Wedding Registry Partnership
Through Zola, engaged couples can now register directly for outdoor equipment from Backcountry. The online retailer’s customers can also register for gifts, experiences and cash funds on Zola.
Alp-n-Rock Adds Mid-Atlantic and Southeast Reps
Alp-n-Rock, LLC, a socially conscious manufacturer of European-inspired apparel, announced Allison Bangel Quinto as its new sales representative for the Mid-Atlantic and Southeast regions effective immediately.
Asics Launches I Move Me Brand Activation
Asics unveiled a new global brand message, identity, retail concept and integrated brand activation – the brand’s most significant marketing initiative to date.
Under Armour Reduces Outlook, Launches Restructuring
Under Armour Inc. reported second-quarter results that came in better than Wall Street’s targets but it lowered its outlook for the year while unveiling a restructuring plan that will result in job cuts.
DLTR In Talks To Merge With Villa
DLTR, an urban chain based in Hanover, MD, has reached an agreement to merge with Villa, an urban specialist based in Philadelphia.
Fanatics Partners With The Chicago Bears
The Chicago Bears announced a new long-term partnership with Fanatics to operate the team’s new and improved e-commerce platform.
Fanatics’ Raphael Peck Talks League Deals
While the industry’s major players have inked blockbuster licensing deals over the last two years, including Under Armour (MLB), Nike (NBA) and Adidas (NHL), Fanatics has more quietly secured part or all of the licensing rights for the fan piece of the licensing pie. Raphael Peck, president of Fanatics Branded, discusses the new NHL jersey set to launch this September and Fanatics’ ongoing vertical transformation.
Active Brands Boost Sequential Brands’ Q2
AND1 and Avia “continue to perform well at Walmart” while Heelys “remains a strong performer” with increased international and e-commerce sales.
Adidas Apologizes For Replacing Female Referee
Adidas officials said it made “the wrong decision” to replace a female referee after LaVar Ball complained and threatened to pull his team from the court at a company-sponsored AAU basketball tournament in Las Vegas.
Golf Rounds Slide In June
According to Golf Datatech, golf rounds played were down 2.9 percent in June versus the year-ago month. The biggest regional declines were seen in the Mid Atlantic, South Atlantic and New England.
Columbia Sportswear’s SVP Of Global Sourcing And Manufacturing Resigns
Columbia Sportswear Company announced the resignation of senior vice president of global sourcing and manufacturing, Steve Woodside, effective immediately.
Outdoor Sports Marketing Opens New Showroom In Greenville, SC
Outdoor Sports Marketing (OSM), a sales, marketing and training agency for the outdoor industry, opened a 5,000-square-foot showroom on June 1 in Greenville, SC.
Sportsman’s Warehouse To Open Location In Spokane Valley
Sportsman’s Warehouse is expanding its operations to include a new retail location in Spokane Valley, WA.
Columbia Sportswear Launches Project CONNECT Execution Plan
While reporting second-quarter results that were slightly better than expected, Columbia Sportswear announced that it had launched a new transformation plan, entitled Project CONNECT, to adjust to the “accelerating structural change” facing retail.
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