EXEC: Nike’s Stock Nets “Buy” Upgrade on Leadership Changes

Nike scored its first rating upgrade since news arrived of Elliot Hill’s appointment as CEO. Truist Securities’ Joe Civello believes Nike’s increasingly veteran-driven management team will be able to revive marketing and innovation, including better promoting Caitlin Clark, while further repairing wholesale relationships. Selling direct on Amazon was also cited as a “game-changer” opportunity.

Maine Outdoor Brands Appoints Board President

Maine Outdoor Brands appointed Devin McNeill, CEO and co-founder of Flowfold, as its new board president, succeeding Kay Henry. The organization also added three new members to its board of directors.

Reju Launches First Recycling Facility in Germany

Materials recycling company Reju, led by former Under Armour CEO Patrik Frisk, with offices in Europe and North America, has opened its Regeneration Hub in Frankfurt, Germany with expected deliveries to begin in 2025.

Thirty-5 Capital Launches Pickleball Apparel Brand with Muev

Muev manufactures thermoregulated apparel for men and women for use on and off the court. The apparel ranges from shirts, socks, and hoodies to dresses, skirts, and hats designed by creators who have worked for Tommy Hilfiger, Lululemon, Nike, and Ralph Lauren.