Under Armour CEO, Athletes Defend Baltimore

Under Armour CEO Kevin Plank took to Instagram and one of the brand’s top endorsers, NBA star Stephen Curry, took to Twitter over the weekend to defend Under Armour’s hometown of Baltimore after President Donald Trump attacked the city and its congressional representative, Elijah Cummings.

Vans Becomes Presenting Sponsor Of World Surfing Games

The International Surfing Association (ISA) said Vans has signed on as Presenting Sponsor for the 2019 ISA World Surfing Games (WSG) in Miyazaki, Japan. The inclusion marks the first time in ISA history that Vans has been associated with the World Surfing Games.

Zumiez Appoints Board Member

Zumiez Inc. appointed Liliana Gil Valletta to the company’s Board of Directors. She co-founded Cien+ and Culturintel, collectively provide business consulting, big-data analytics, and marketing solutions for companies to help successfully turn cultural trends into opportunities for business success.

USA Basketball Unveils Expanded Women’s National Team Program

With one year until the opening tip of the 2020 Olympic women’s basketball tournament, USA Basketball unveiled a collaborative and expanded USA Women’s National Team program and training plan that will benefit the growth of women’s basketball across the nation and has the support of the WNBA and, most importantly, the backing of the members of the USA National Team.

Puma Partners With Manchester City Manager Pep Guardiola

Puma announced a new long-term partnership with Manchester City FC Manager Pep Guardiola. This individual agreement follows the launch of Puma first Manchester City product collection, and underlines both parties commitment to elevate the partnership beyond a traditional sports sponsorship model.

Title Nine Movers And Makers Pitchfest Announces 2019 Finalists

Title Nine, the women’s activewear chain, announced nine women chosen as finalists in its second annual Movers and Makers Pitchfest. The start-up brands they represent include Wild Rye, Kaden Apparel, Sunia Yoga, Mana Threads, Corbeaux Clothing, Anowi Surfwear, Bloom Bras, Em & El Organics and Heroclip.

Asics Names Accelerator Selections

Asics selected four start-ups to join its business partnership accelerator program. The winners include a developer of forecasting system using artificial intelligence (AI) technologies as well as a developer of smart running shoes that can measure foot movement while running.

Outdoor Voices To Open Austin Flagship In Former RunTex Location

Outdoor Voices will open a flagship store in Austin in the former RunTex location at Lake Austin Boulevard and MoPac Expressway. The women’s activewear brand also includes The Recreationalist, an editorial platform that includes city guides and profiles to inspire people to stay active.