Author: Eugene Buchanan

onX VP Chris Bate Discusses APP Growth In The Great Outdoors

onX VP Chris Bate Discusses APP Growth In The Great Outdoors

With the pandemic-fueled explosion in outdoor participation, apps helping consumers to get outside are also booming. onX, an outdoor digital navigation/GPS mapping app that recently expanded into the offroad, ski and trail markets. Founded in 2009 for hunters, the company recently acquired Adventure Projects, whose mobile services offer guidebook details and photos, and the company recently added onX backcountry and offroad to its suite of apps. SGB Executive sat down with VP of Growth Chris Bate for her take on the company's appetite for navigation apps. (Read More)

It’s Tradeshow Time…But Is The Paddlesports Industry Going?

It’s Tradeshow Time…But Is The Paddlesports Industry Going?

Two of summertime's biggest tradeshows for paddlesports are just around the corner, The Big Gear Show and Outdoor Retailer Summer Market, with iCAST at the end of July. But after a hard-fought year during the pandemic and a changing tradeshow landscape, is the industry, and are retailers attending? To find out, SGB Executive takes a look at all three. (Read More)

Life Time’s Michelle Duffy On Cycling’s Gravel Trend, Hosting Events Again And The Rad Dirt Fest

Life Time’s Michelle Duffy On Cycling’s Gravel Trend, Hosting Events Again And The Rad Dirt Fest

Life Time, which owns and operates the Unbound Gravel, Leadville Race Series and the Bentonville Big Sugar NWA gravel events, is riding high with the news of another event, recently announcing the hosting of its first Rad Dirt Fest. SGB Executive caught up with marketing director Michelle Duffy for her spin on the new event. (Read More)

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