SGB Update Apparel

Walmart Launches Free Assembly
Walmart announced the launch of a major new casual clothing line for men and women called Free Assembly. Free Assembly was designed by an in-house team led by Dwight Fenton, former chief creative officer at Bonobos with past experience at J. Crew, Vineyard Vines and Old Navy.

Report: Nike’s Track & Field Chief Steps Down
John Capriotti, director of athletics at Nike, is stepping down after guiding the brand’s track and field sports marketing group since 1992. He will continue to work with Nike as a consultant, according to The Oregonian.

Dunlop Adds Two Tennis Industry Veterans To Sales Team
Dunlop announced the addition of tennis industry veterans Macy Evert Erickson and Anibal Braga to its sales team. Erickson assumes the Territory Manager role for Northern California, while Braga will act as Territory Manager for the Southeast (SC, NC, GA, MS, AL, TN).

Augusta Sportswear Brands Moves North To Service The Canadian Market
Augusta Sportswear Brands said it is expanding its global footprint by opening a Canadian sales office, showroom and website to serve the Canadian market.

Arc’teryx Opens Global Flagship Store In Shanghai
Arc’teryx Equipment opened of its first global flagship store in Shanghai, China. The two-story, 8,000-square-foot store is the brand’s largest store to date.

Nike Develops Coaching Girls Guide
Nike has partnered with We Coach, an organization that embraces recruitment, advancement and retention of women coaches in sports, on a new Made to Play Coaching Girls Guide to “help make sport fun for girls.”

Robert Gore, Inventor of Gore-Tex, Passes Away
Robert W. “Bob” Gore, chairman emeritus of the board of directors of W. L. Gore & Associates and the inventor of Gore-Tex outerwear, passed away on September 17 at the age of 83.

TJX Appoints Board Member
The TJX Companies Inc. announced that on September 16, 2020, its Board of Directors elected José B. Alvarez to the Board, effective immediately.

Report: Lululemon May Sign Jimmy Butler
Jimmy Butler, the star guard of the Miami Heat, is reportedly on the verge of a partnership with Lululemon, according to a report from ESPN.

FP Movement To Open First Stores
FP Movement, Free People’s activewear subbrand, is opening its first stand-alone location in Century City, CA on October 16, followed by a store in Boulder, CO on November 27.

Macron Replaces Under Armour As Welsh Rugby Sponsor
Macron has signed on as the Welsh Rugby Union’s official technical partner. The partnership comes after it was announced in April last year that the WRU and Under Armour would end their nine-year agreement four years early.

Deloitte Predicts Modest Holiday Gains
Holiday retail sales are likely to increase between 1 percent and 1.5 percent, according to Deloitte’s annual holiday retail forecast. Deloitte also forecasts that e-commerce sales will grow by 25 percent to 35 percent, year-over-year, during the 2020-2021 holiday season, compared to sales increasing by 14.7 percent in 2019.

HanesBrands Pivots To Virtual Learning To Preserve Employee Continuing Education Program
HanesBrands is preserving its employee continuing education program in Central America and the Caribbean during the COVID-19 pandemic by pivoting to remote learning.

Puma Golf Extends Contract With Gary Woodland
Puma Golf announced a multi-year extension of its relationship with PGA Tour professional and 2019 U.S. Open winner, Gary Woodland.

Hybrid Apparel Appoints New Licensing Lead
Hybrid Apparel, based in Cypress, CA, announced it has hired Colleen O’Neill as executive vice president, licensing & strategic partnerships, according to CEO Bill Hutchison. O’Neill becomes the company’s new licensing lead after Shaun Rachau transitions to a new position as executive vice president, digital & strategic growth.