SGB Today Sportsmans

Free Fly Signs Surf Icon Mark Healey to Team

Free Fly, the family-owned brand and manufacturer of performance bamboo apparel, reported it signed big-wave surfer, free diver, and spear-fisherman Mark Healey as its first surf athlete and ambassador. 

Timberland Eyewear Drops Round Keyhole Sunglasses

Aligned with Timberland’s sustainability initiatives, the frames in this collection incorporate bio-based injected plastic and acetates, with percentages ranging from 35 percent to 80 percent depending on the style.

Cocona Labs Joins The Conservation Alliance

Cocona Labs reported it joined The Conservation Alliance, with its member dues “directly supporting grassroots conservation efforts and advocating for protected areas.”

Meindl USA Introduces EuroLight Hunter Boot Collection

Meindl USA, the provider of Meindl’s handcrafted footwear in North America, introduced the EuroLight Hunter collection of men’s and women’s boots for various outdoor pursuits. “Our mission with the EuroLight Hunter line was to design a lightweight boot that is comfortable and reliable enough for customers to use for any style of hunt or outdoor […]

Camp365 T Model Truck Bed Camper To Hit EV-Truck Market in 2024

Camp365, the fold-out cabin camper manufacturer, announced its Camp365 T Model, its latest platform in the pickup-camper category, is scheduled to begin production in early summer 2024.  Made in the USA and designed to meet the needs of electric vehicle owners looking for a truck bed option that has minimal impact on range, the T […]

Rocky 5 Watt Radio Sets New Standard for Backcountry Communications

Rocky Talkie, an outdoor communication device provider, launched its 5 Watt Radio, designed and tested in the Colorado Rockies for backcountry travel and the General Mobile Radio Service (GMRS) market. Rocky Talkie’s 5 Watt Radio builds on the most popular features of the company’s Mountain Radio for battery life, durability and intuitive operation but with […]

Solo Stove To Have Float In Macy’s Thanksgiving Day Parade

Solo Stove, the home and outdoor lifestyle brand in Solo Brands portfolio, partnered with Macy’s to participate in the 97th Macy’s Thanksgiving Day Parade on November 23, with its “Igniting Memories” float depicting an outdoor campfire scene. The float scene features the Solo Stove Bonfire smokeless fire pit and creates an image of hanging around […]

Legendary Innovator Gert Boyle: Spanning Generations

The First Lady of Innovation was more than an industry icon and philanthropist. She was a model for the power of the pioneering spirit—venturing into the unknown with vision and determination and leading by example for others to follow.