The Honest Company Launches MLB Team Diapers
Jessica Alba’s lifestyle brand collaborated with Major League Baseball on Born a Fan team diapers featuring iconography and team logos from six MLB organizations.
The Women Behind Asiya Sports Hijabs
Fatimah Hussein and Jamie Glover are breaking barriers with apparel that empowers female Muslim athletes.
Under Armour Hosts Design Future Show
Six finalists, three focused on apparel and three focused on footwear, were mentored by select Under Armour designers.
River Restoration Provides Improvements Seen Downstream
SGB sat down with Hattie Johnson – a landscape designer for River Restoration – to understand the river engineering firm’s mission.
NikeLab’s Vision-Airs Conduct Experiments In Style
Designers representing Central Saint Martins, Domus Academy and the Parsons School of Design took Nike Air VaporMax as their inspiration and created garments that push the boundaries of construction and material.
Bits And Pieces
How do outdoor accessory companies make sure their consumers walk out with hats, belts and socks along with what they walked in for?
Eddie Bauer Collaborates With Celebrity Stylist
The 25-piece collection features styles and patterns that pay homage to Eddie Bauer’s heritage and will be available at select stores and on the brand’s site in fall 2017.
Oakland Raiders Fans Mobilize
Fans and community groups are urging supporters of all 32 NFL teams to convince owners to keep the Raiders in Oakland.
United Sports Brands Canada Completes Transition To Subsidiary Model
United Sports Brands, the parent of Shock Doctor, McDavid, Cutters and Nathan, completed its transition in Canada from a distributor model to a subsidiary business structure.
The Textile Legacy Behind Chaos Hats
Richard and David Tock are the second generation of Tocks to run Do-Gree Fashions – and they’re training up the third.
Puma And Foot Locker Turn WrestleMania Into SneakerMania
Puma tapped designer Alexander-John to craft its collection featuring exclusive art of six WWE legends.
Adidas Unveils Sweater Robot
An Adidas pop-up store in Berlin is exploring ways to respond more nimbly to customer demands with custom sweaters fitted by a body scan machine.
Yeti Flagship Makes Austin Debut
Designed in partnership with fellow Austin local Mood Media, the cooler and drinkware brand’s new digs served beer, dished out local barbecue and showcased musical guests during the city’s iconic festival.
Will Nike’s New Shoes Break Records Or Rules?
Embedded in the midsole of the Zoom Vaporfly Elite is a thin, stiff carbon-fiber plate, which is designed to reduce the amount of oxygen needed to run at a fast pace.
Canoecopia Helps Pave Way For Paddlesports Retailer Show
SGB spoke with show producer Darren Bush, who is also the producer of the new Paddlesports Retailer show, about his optimistic view of the industry’s future.
