SGB Today

PrimaLoft Expands Brand Partnerships

PrimaLoft brand partners are being asked to enhance the performance characteristics of non-performance pieces, as well as adding style components to high-performance products.

#OwnTheRun

Embrace The Elements This Winter … #OwnTheRun With Gore-Tex.

We Are Beautiful In Every Single Way

Plus size fashion blogger Anna O’Brien recently starred in a campaign for BCG Plus, the plus-size line for Academy Sports + Outdoors. 

Outdoor Brands Gear Up For Giving Tuesday

Conservation Alliance member companies, including Arc’teryx and Moosejaw, will raise funds through creative cause marketing campaigns on November 28.