SGB Today

The North Face Wraps Up In Pendleton Wool

Sumi Scott, senior director of sales for The North Face, explains why the Pendleton collaboration is “a collective nod to the past while still feeling extremely progressive.”

Columbia Launches Second Star Wars Collection

Hop on your tauntaun and grab your lightsaber – a collection of limited-edition jackets inspired by “The Empire Strikes Back” is blasting off this Friday.

Film: Through Clouds And Water

Through Clouds and Water, is a timeless docmentary film about the people and culture of cold water surfing in Britain’s industrial north coast.

L.L.Bean Is For The Birds

L.L.Bean is sending one birding enthusiast on a weekend trip with the legendary David Sibley during the L.L.Bean Birding Festival in Freeport, ME.

The Best Running Stores In America

 At The Running Event in Austin, TX this week, six awards were presented by category to The Best Running Stores In America through a nomination process. Here are this year’s award honorees.   Canada Store Of The Year Award | Frontrunner’s, Victoria BC The North Face Never Stop Exploring Award | Runner’s Roost, Denver, CO Asics […]

Surviving Winter : Bison Of Yellowstone National Park

Bison do not move south when the winter weather dips below zero and the bitter winds whip across the plains. Bison weigh upwards of 2000 pounds, feed on grasses and sedges year-round. When the deep snow blankets the lower elevations, bison use their heads as a shovel to plow (sort of) aside the accumulation to […]

FitStation … Personalize Your Run

Brooks in collaboration with HP and Superfeet created FitStation where customers can personalize their running shoes based on individual biomechanics.