SGB Sportsmans

EXEC: Stifel Survey Finds Consumers Prioritize Price/Value Over Sustainability

The survey, which was conducted in partnership with Morning Consult, surveyed active/causal lifestyle brand consumers ages 18 to 55 based in the U.S., UK, Germany, France, and Italy. It found that only one-third of respondents “Highly Prioritize” sustainability when making purchasing decisions, compared to other factors like “Good Value” (68 percent) and “Low Price” (57 percent).

Watchtower Firearms Hires Indie Sales Rep Agency

Veteran-owned firearm manufacturing company Watchtower, based in Spring, TX, has appointed independent sales rep agency Lou Leamont Sales & Marketing to handle sales on the East and West coasts, effective immediately.

EXEC: Eddie Bauer’s CEO Discusses Modernized Rebrand

Eddie Bauer introduced a new brand evolution and redesigned its logo in September, including bringing back “the goose.” Tim Bantle, Eddie Bauer’s CEO, talked with SGB Executive about the refreshed look of the 103-year-old brand, re-embracing its outdoor roots and its heightened focus on wholesale.

Consumer Confidence Rebounds in November

U.S. consumer confidence rose in November after three straight monthly declines, with U.S. consumers planning big-ticket purchases, including motor vehicles and houses, over the next six months despite higher prices and interest rates.

Vista Outdoor Appoints Co-CEOs Ahead of Split

As part of the previously announced plan to sell its ammo business to Czechoslovak Group and change the company’s name to Revelyst, Vista Outdoor, Inc. named Eric Nyman and Jason Vanderbrink as co-chief executive officers in a regulatory filing.

Bigshot Archery Acquires Delta McKenzie Targets

Targets will continue to be sold and marketed under the Bigshot and Delta McKenzie brand names and Bigshot will continue to be represented by MWS Associates while Delta McKenzie will continue to be represented by Summit Outdoor Sales.

Newell Brands Adds New Board Member

Effective January 1, 2024, Anthony Terry, recently retired executive vice president and chief financial officer of Marriott Vacations Worldwide Corp., will serve on the company’s Board of Directors.

ICSC Releases Post-Thanksgiving Weekend Survey Results

The International Council of Shopping Centers (ICSC) reported the results of its post-Thanksgiving weekend survey*, which showed that over half of respondents (56 percent) noted that they shopped just as much or more than in the past, an increase of 6 percent from its 2022 survey.