GAS Bowstrings hired Braden Gellenthien as its new general manager. The company said Gellenthien will play a crucial role in assisting staff to streamline processes, enhancing efficiency and contributing to product innovation.

“Braden officially joining GAS Bowstrings is an incredible boost for our team,” said company President Eric Griggs. “The same drive that has made Braden one of the best ever to shoot a compound bow is evident in every challenge he takes on. This guy just wins! It’s going to be great to bring his drive, experience and winning presence to our already amazing team.”

GAS Bowstrings said Gellenthien is one of the most decorated archers in World Cup history.

“Braden brings unparalleled expertise and experience to the GAS Bowstrings team,” the company wrote in a release in the hire, “His extensive knowledge of the archery industry, coupled with his dedication to excellence, makes him an invaluable asset to our company.”

Gellenthien said about joining the company, “Eric has been one of my biggest mentors and friends throughout my career. He taught me to strive to be the best in the world and leave no stone unturned in that pursuit. As I’ve gotten older, I’ve looked to transition from a professional archer to an archery professional. I’m excited to be working alongside Eric and the team at GAS Bowstrings as they mirror my passion for keeping the pedal to the floor. It’s an honor to be a part of an amazing team, and I can’t wait to see what the future has in store for us!”

Image courtesy Braden Gellenthien