Archives: Press Releases

The Woolmark Company, presented in partnership with Salomon, announced the prize winners and finalist concepts for the Woolmark Performance Challenge 2022. The Challenge combines innovative design and Merino wool for creative solutions for performance wear. For the 2022 edition, the competition challenged participants to explore apparel next-generation head-to-toe running kits for long-distance mountain runners, focusing […]

The National Shoe Retailers Association (NSRA) honored Troy Dempsey as its 2022 Retailer of the Year during its Leadership Conference held November 9-10, 2022, in Tucson, AZ. Troy Dempsey is the owner of The Heel Shoe Fitters in Green Bay, WI. He joined the business in 2009 and partnered with then-owner Bob Sanderson to run […]

Igloo released its first Rick and Morty cooler collection in collaboration with Warner Bros. Discovery Global Consumer Products and Adult Swim. The three special-edition coolers include Mr. Meeseeks Box Little Playmate, Riggity Wrecked Coolmate and Pickle Rick Sling.  “Collaborating with Warner Bros. Discovery Global Consumer Products on these incredibly designed Rick and Morty coolers has been an otherworldly […]

New Era entered into a partnership with Oracle Red Bull Racing, which will see New Era produce headwear for the five-time Constructors Champions and team driver caps for Sergio Perez and double world champion, Max Verstappen, to wear through the 2023 season. New Era, originating from Buffalo, NY, brings over a century of experience supplying […]

Norrøna introduced its Fall 2023 collection, featuring the Tamok Gore-Tex Performance Shell Jacket and Bib, a collapsible ski bag and an assortment of women’s ski touring pieces. The company also expanded its Trollveggen line for mountain rescue team use in collaboration with the Norwegian alpine rescue team. “Pushing the limits of what’s possible in crafting […]

Helinox, the manufacturer of lightweight, portable furniture, introduces the Off-White Equipment c/o Helinox collection, the brainchild of Off-White founder and creative director Virgil Abloh, who passed away on November 28, 2021. The partnership began in 2020 when Abloh asked Post Archive Faction (PAF) to “imagine a performance wear collection at the intersection of design and […]

VSSL launched the VSSL Insulated Flask with an integrated Bluetooth speaker collaboratively engineered with Speaqua Sound Co., a coastal lifestyle audio brand. The integrated speaker threads directly to the unit’s base and is also compatible with any VSSL system. “We wanted to create something for the moments in between,” said Todd Weimer, founder, VSSL. “For several […]

ALPINE MEADOWS, Calif. – November 21, 2022 – Nocs Provisions, maker of adventure-ready binoculars and accessories, today announces the new Fall/Winter 2022 outdoor optics collection featuring five earth and season-inspired colorways. Iris Purple, Icy Mint Green, Forest Service Green, Caribbean Blue, and the exciting new Split Tone, a contrasting burnt orange and sage green – […]

W. L. Gore & Associates consumer fabrics business division will introduce two two-layer Gore-Tex Laminates with Bionic textiles made from coastal plastic waste recovered and sorted by its facility in Cóbano, Costa Rica. “The new Gore-Tex Laminates with recycled Bionic textile are a testament to how we can use meaningful scientific innovation to seek bold […]

With the mission to find problem-solving materials that promote biodiversity, remove petro-chemicals, and support a climate-positive future, Materials Science Brand PANGAIA has launched a new and improved range of plant-based activewear, Activewear 3.0. Activewear 3.0 follows suit with the brand’s material philosophy of “high-tech naturalism,” which involves utilizing the abundance of nature augmented by high-tech […]

Danner celebrates the founding of the brand in 1932 with its FW22 Portland Select Collection “built for the modern explorer.”  Made in the USA at Danner’s Portland, OR factory the limited-edition anniversary Mountain Trail boot collection is made with chocolate Horween Chromexcel leather and Vibram outsoles. Styles include: The Danner Ridge Explorer, inspired by the […]

The Ashworth Golf Apparel Brand, founded in 1987, plans to re-launch its U.S. business in 2023 with a line of golf polos, bottoms, outwear, and accessories led by Eddie Fadel. Fadel, a 30-year veteran of the golf apparel industry, worked for Ashworth in the 90s and early 2000s. He returns to the company as president, […]

Inov-8 merged hiking and trail running with its latest waterproof winter shoe, the Roclite G 315 GTX V2. The shoe features a sticky rubber outsole enhanced with Graphene and Gore-Tex waterproofing. An evolution of the brand’s Roclite G 315 GTX, the new shoe offers a flexible rock plate and toe bumper, an improved fit, stronger […]