SportRx , makers of custom prescription sport sunglasses and snow goggles for athletes, is proud to introduce the new limited-edition Oakley/SportRx Flak 2.0 XL . SportRx is Oakley’s No. 1 optical account. The exclusive product offering comes after a 12-year history of SportRx working closely with Oakley to offer authentic prescription sunglasses and eyeglasses. The […]
Archives: Press Releases
Black Diamond Equipment Launches Performance Footwear
Black Diamond Equipment, a global innovator in climbing, skiing and mountain sports equipment, announces its new performance footwear collection debuting at Outdoor Retailer Summer Market, June 18-20, in Denver. “Black Diamond’s spring’20 performance footwear collection is an obvious extension of our climbing shoe line,” states Derek Gustafson, Black Diamond Equipment’s footwear category director. “With every […]
Royal Robbins Introduces Eco-Friendly Hemp Travel Socks
Royal Robbins, the world’s leading sustainable travel apparel brand, announces the launch of Hemp Travel Socks, a new product category specifically designed to meet the rigors of active travel through a highly sustainable material solution. Available in stores beginning February 2020, the Royal Robbins Hemp Travel Sock collection is the next evolution of travel solutions designed […]
57hours Launches New Trips And Summer Activities Including Mountain Biking, Hiking, And Water Sports
Adventure booking platform expands into new categories and offers trip planning resources for travelers and adventurers across the globe. 57hours, the adventure booking platform that launched its mobile app earlier this year, unveils new offerings and resources for the modern explorer and outdoor enthusiast. In addition to backcountry skiing and rock climbing, 57hours expands into […]
Garmont Introduces A New Last Shape and Fit Designed To Make North Americans Smile
The Brand Focuses on Fit that Delivers Performance. For Spring 2020 Garmont® will deliver an all-new line of hiking boots and light hiking shoes, built on a new last shape that will make North Americans very happy. They will feel a secure heel hold, supportive midfoot and room for the toes to do their thing […]
SylvanSport Continues Innovating Camp And Outdoor Gear With New Line Of Products
Camping innovator, SylvanSport, unveils latest additions to their 2019 product line. Did you know 85-percent of people camp within half a mile of their car? Industry pioneers at SylvanSport do. That’s why the North Carolina-based camping trailer and RV lifestyle brand has designed a fresh new line of gear and accessories to let you experience […]
From Basecamp to Backcountry: Sierra Designs Debuts New Tents
Technically innovative gear perfect for pushing the limits. After more than 50 years of creating beautiful, functional and attainable equipment, Sierra Designs knows quality gear and affordability don’t have to be mutually exclusive. Staying true to their legacy, the heritage brand introduces a range of new and highly versatile tents to their S20 collection. “Both our Pushing […]
Garmont Expands Global Team Adding Talent To Operations And Marketing
Adding firepower to its operations and marketing teams, Garmont International expands its global executive team. Over the last several months, Garmont has added new management based in the Vedelago, Italy global headquarters. By design, these appointments will add strength and expanded capabilities with a focus on accelerating growth in the North American market. Michele Battocchio […]
BLDG Active Partners With Changing Tides Foundation
SAN DIEGO, Calif. – May 30, 2019 – BLDG Active™, the leader in bringing environmentally responsible cutting-edge medical technologies to the active outdoor community, announces a partnership with Changing Tides Foundation, a non-profit established by a group of female surfers and adventurers as a catalyst to connect global travelers with local causes. Teaming up with local […]
Sustainable Down Source Reveals New Level Of Down Transparency
Cincinnati, OH, June 2019 — Sustainable Down Source (SDS) has announced a new way for consumers to track the provenance and technical details of the down used to make their down jacket or sleeping bag. Beginning this year, the company will make available hangtags to their brand partners, which will contain a unique Quick Response […]
Hyosung Launches creora ActiFit Spandex At 2019 Outdoor Retailer Summer Market
Seoul, Korea – Propelled by the craving for challenge and a healthier lifestyle, the popularity of outdoor endurance sports is on the rise. To help construct the best multi-sport apparel for endurance sports enthusiasts, Hyosung, the world’s largest spandex manufacturer, has developed new high-performance creora® ActiFit spandex, which the company will launch at the Outdoor […]
Suunto Celebrates World’s Toughest Adventure Race
Ogden, UTAH (May 2019) — Suunto, a global leader in sports watches and precision instrument, is partnering with the Red Bull X-Alps, the world’s toughest adventure race, for the 2019 season. The 1,138-kilometer, or 708-mile, event will begin on June 16 in Salzburg, Austria, crossing the borders of six countries before ending in Monaco, France. […]
Since 1996, Beyond Clothing has pioneered the most complete technical clothing system to support those heading into the harshest environments. Now, for the first time in the company’s history, Beyond Clothing will be offering their new Kyros clothing line exclusively through a direct to consumer sales model. The unrivaled knowledge and product testing that goes into their systems […]
Revo, the iconic performance eyewear brand that was founded in 1985 and is known for the “Best Lens on Earth”, announced the release of a limited edition frame called the Moonwalker Zero G. Timed to the celebrations around the 50th anniversary of the history-defining lunar landing, the frame’s launch is positioned to honor Revo’s NASA […]
Nikwax Raises The Bar On Sustainable Booth Design At Summer OR
Recycled, Recyclable, No VOCs are Just Part of the Story Nikwax, the global leader in waterproofing and cleaning for outdoor performance gear and apparel, is unveiling a new booth at Summer OR that will raise the bar on sustainable design. Renewable and recycled materials will be used for the entirety of the booth. Additionally, the […]