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Archives: Press Releases

Carbitex Teams with Hypetex CAM on First Colored OmniFlex

June 18, 2025 Akimbo Communications

Partnership brings aesthetic innovation to performance carbon fiber composites for sport, lifestyle

Kuiu Launches Waypoint 10000 Roller Bag

June 18, 2025 Darby Communications

Purpose-built travel solution for gear-intensive expedition hunters

La Sportiva Debuts Technical Packs and Equipment Line

June 17, 2025 Backbone Media

Built for rugged approaches, backcountry lines, and year-round use

Global Outdoor Brands Launch Material Facts Collective

June 17, 2025 Meteorite PR

Based on Rabs Material Facts sustainability methodology and input from leading brands and retailers

Nemo Shares 2024 Sustainability Report

June 16, 2025 Revolution House Media

Highlights progress in materials, repair services, emissions and more.

Study Confirms Blumaka’s Recycled Insole Innovation

June 13, 2025 True North Brand Group

Study shows recycled shoe foam matches raw material performance, advancing sustainable footwear

Osprey and Crazy Creek launch Hex 2.0 x Talon 33 bundle

June 11, 2025 Verde Brand Communications

Dynamic and multi-sport fit Talon teams up with the lightweight and packable Hex 2.0 camp chair

Deuter Takes Comfort to Extremes with Next Aircontact Core

June 11, 2025 rygr

Best-seller sets new standards in ergonomic fit with new VariClick technology system

La Sportiva Launches Spring 2026 Footwear Line

June 11, 2025 Backbone Media

The Skwama Lite, Ultra Raptor 3, and Prodigio 2 lead the charge

Royal Robbins Unveils Spring 2026 Collection

June 8, 2025 Verde Brand Communications

The outdoor adventure brand launches hyper-versatile Salathé Hoody and Hemp Adventure collections

HydraPak Scales Re-Pak Expands Nationwide in 2025

June 4, 2025 Darby Communications

Pilot program success drives expansion to 300 Re-Pak boxes across 100 locations

Norrøna Enters Growing Outdoor Apparel Market in China

May 27, 2025 rygr

Norrøna is working with the Chinese company Topsports to open stores in China

Fleet Feet Launches Vendor Partnership with Jogology

May 20, 2025 Backbone Media

The emerging brand in the performance sock category is created by runners, for runners

Fieldsheer Offers Cooling Workwear for Heat Relief

May 15, 2025 Bulldog Communications

Mobile cooling apparel provides comfort for outdoor workers in high-temperature conditions

Jackson Hole Mountain Resort Earns Top Safety Award

May 14, 2025 Meteorite PR

Given by the National Ski Areas Association

« Previous 1 2 3 4 … 247 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

Nike Streamlines Metcon Franchise for Cross-Training Benefits

July 30, 2025

Bushnell Golf Claims Golf Laser Rangefinder Dominance at Royal Portrush

July 22, 2025

Study: Private Label is Quietly Taking Share from Established Brands

July 22, 2025

Pacsun Launches First Unisex Eyewear Collection

July 16, 2025

Adidas Extends Contract with University of Nevada

July 16, 2025

Puma Renews Partnership with Manchester City

July 15, 2025

Nike and Special Olympics Ink Three-Year Global Partnership

July 14, 2025

Yeti Secures Licensing Partner for Promotional Channel

July 14, 2025

St. John’s University Switches to Adidas from Nike

July 14, 2025

Fanatics Expands Partnership with Chelsea FC

July 9, 2025

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