Sweet Protection Announces Athlete Partnership With Malou Peterson

Trysil, Norway, April 2020 – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has signed an athlete partnership deal with Swedish skier Malou Peterson, a former member of the Swedish National Ski Team and now an avid backcountry skier.   Peterson, 24, originally hails from the ski town […]

Garmin Dirty Kanza Rescheduled To September 10-13

Emporia, KS, April 5, 2020—Life Time, the nation’s premier healthy lifestyle brand which owns and produces the Garmin Dirty Kanza, today announced that the event, notably known as the “World Series of Gravel”, will be rescheduled from May 29-31 to September 10-13 in light of the current COVID-19 pandemic and in an effort to provide […]

Envoy B2B Offers Free Resources To Assist Brands In Adapting Their Sell In Event To A Virtual Experience

With the current COVID-19 crisis, retailers and brands are finding new challenges with how the industry currently operates. Unfortunately, attending conferences and trade shows this season is no longer a viable method of connecting brands with buyers. However, brands can face this with the help of Envoy B2B and partnering to go virtual with their sell-in this next season.

Wildsyde Vintage Electric Bikes Encourages Stress Relief Habits 

Vail, Colorado, April 2, 2020 – Our team at Wildsyde hopes our community is staying safe, acting responsibly, and finding ways to maintain healthy habits during these unprecedented times. It is easy to become overwhelmed by the disruption of our daily routine and feelings of uncertainty, which makes prioritizing mental and physical well-being, as much […]

Global Creative Agency WhereNext Invents Virtual “Quarantine Birding” Based On Its Documentary Film About Adventure Birdwatching In The Wilds of Colombia, The World’s Most Diverse Bird Habitat

No longer the domain of tweedy hermit types, birding is now big business—and one of the fastest-growing adventure trends globally. In the U.S. alone, birding is a $41 billion–a–year ecotourism industry. And Colombia is the world’s top destination, with more than 1,900 species to check off your ornithophile life list.