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Archives: Press Releases
Metolius Climbing Launches New Website With Compelling Photography And An Enhanced User Experience
Bend, OR, July 16, 2020 – Metolius Climbing, a leading manufacturer and designer of innovative climbing gear, unveils its new website with a vastly improved user interface, easily accessible athlete training videos, and a clean mobile layout. The new Metoliusclimbing.com helps shoppers make well-informed decisions and access the brand’s wealth of training education. All products – […]
Osprey Announces Expansion And Redesign Of Best-Selling Aether/Ariel Featuring Innovative Backpanel And Custom Fit System
New Aether/Ariel features innovative backpanel design, all-new, customized fit system, sustainable fabrics and construction
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New Reflective Guyline Kit Is Now Part Of The Gear Aid Adventure Tools Collection
This multipurpose 50-foot line features reflective accents and a bright orange color to secure tents and tarps day or night.
Sweet Protection Names Mike Rosen New Regional Sales Rep
Industry veteran takes charge of Southwest United States region
Stio Partners With Coombs Outdoors As Year-Round Program Sponsor
Jackson, WY, July 15, 2020 – Mountain lifestyle brand Stio announces today that they will partner with Coombs Outdoors as their official and exclusive apparel partner. Coombs Outdoors is a non-profit in Jackson Hole that provides outdoor recreational programming for children of families who do not have access to the same opportunities as their peers. […]
Saucony Slides Into Post-Run Recovery With Endorphin Chillos By Chaco Footwear
Rockford, MI, July 14, 2020 – This April, Saucony introduced the highly-anticipated Endorphin Collection with the launch of its fastest shoe ever in the Endorphin Pro, a carbon-plated racing flat. Now, Chaco Footwear, a sister brand in the Wolverine Worldwide family, has created a limited-edition Endorphin version of its popular Chillos slide, the perfect recovery […]
BUFF And UNICEF Join Forces To Provide Global COVID-19 Relief
Santa Rosa, CA, July 14 – Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, today announced its corporate alliance with UNICEF. Having had a previous philanthropic partnership with the United Nations agency, BUFF® is expanding support by pledging two percent of its worldwide profits from 2020 […]
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Igloo’s Donation Reaches $299,794 For COVID-19 Relief Support
The company donated 100 percent of profits raised from sales of Playmate Coolers directly to the CDC Foundation and Restaurant Employee Relief Fund
Snowsports Industries America Engages Winter Outdoor Industry In Conversation On Inclusion And Diversity
Park City, UT, July 14, 2020 – One of the first steps in follow up to its commitment to inclusion that was announced at the OR+SS Tradeshow in January 2020, Snowsports Industries America (SIA) today launched its four-part Town Hall series of conversations on inclusion. Hosted by celebrated television commentator and journalist Selema Masekela, the […]
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Ombraz Introduces Fresh New Styles To Its Lineup Of Armless Sunglasses
Don’t call it a comeback! Dynamic brand back at it again with some tasty new sunnies.
Osprey Debuts Latest Advancement In Backpanel Innovation With The All-New Airscape For Spring 2021
Cortez, CO, July 13, 2020 – Osprey, the leader in creating top-quality, high-performance, innovative carry solutions, is launching their most advanced backpanel design to date. The rethinking of Osprey’s signature Airscape backpanel has been a long-term innovation project coming out of the brand’s Alpha Lab, an advanced concepts team lead by Osprey Co-Founder and Director […]
Salomon Announces Spring 2021 Running And Hiking Collections
The cult-favorite X Ultra 4 hiker receives a complete redesign, while the new Sense Ride 4, S/Lab Phantasm racing flat and expanded women’s hydration collection launch for the run category
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Gregory Introduces Plus-Size Product Lines, Grows ‘Gateway Program’ Promoting Inclusivity In The Outdoors
Gregory, in partnership with Unlikely Hikers, debuts full plus-size pack collection for 2021
In My Eyes – A Motivational Video Series Through The Eyes Of Brand Founders
By 686 Founder, SIA Board Member and USC Professor, Michael Akira West