HDry: a step forward in ‘direct lamination’ membrane technology for waterproof outdoor performance products
Archives: Press Releases
Addaday Welcomes Four-Time Obstacle Racing World Champion Amelia Boone To Its Roster Of Elite Athletes
Addaday helps the full-time lawyer, elite amateur athlete recover from sport and life
Envoy B2B Partners With Julbo Eyewear To Shift To A Modern Digital Approach For Their Retailers
Envoy B2B is excited to welcome Julbo as a new client in efforts to assist in building strong and successful relationships between their brand and their retailers
57Hours Partners With First Descents To Encourage Continued Outdoor Adventure Among FD Alumni
New York, NY, September 3, 2020 — 57Hours is thrilled to announce a new partnership with First Descents to facilitate discounted access to guided adventures to all First Descents community members. 57Hours, the platform that connects individuals with certified guides for outdoor adventures, strives to provide a service that makes it easy for everyone to […]
Article One Unveils GTGlass Collection with Ciele Athletics In A Performance Driven Collaboration
Flint, MI, September 2, 2020– Article One, the independent eyewear brand based in Flint, Mich., today announces the Sept. 3 launch of the GTGlass collection in collaboration with running brand Ciele Athletics™. In homage from one style-driven brand to another, the AO X Ciele GTGlass is inspired by retro sport aesthetics and merges Article One’s […]
Feetures Enters The Bike Lane With Its First Cycling Sock Collection
The renowned performance sock company shifts gears into a new market
Primus Makes The World’s Best Camp Stoves Even Better For Spring 2021
Popular campfire collection, backpacking stove sets redesigned for improved user-experience and performance, as well as reduced environmental impact
Outdoor Economy Conference Taps Asheville-Based Darby Communications
Nation’s premier outdoor conference brings on proven PR & Digital Marketing Agency
Kahtoola Launches EXOspikes Footwear Traction Designed To Keep You Active Outside On Winter Trails, Roads, And Everything In Between
Flagstaff, AZ, September 1, 2020 – Kahtoola, creator of award-winning MICROspikes® and NANOspikes® footwear traction, is proud to announce the launch of its new cross-terrain traction product, EXOspikes™. Now available at outdoor retailers and Kahtoola.com, EXOspikes are the first footwear traction product to truly serve the versatile needs of trail runners, hikers, and outdoor enthusiasts when […]
Red Mountain Joins The Ikon Pass Community For Winter 20/21
Denver, CO, September 1, 2020 – The Ikon Pass community continues to grow with the addition of western Canada’s original ski destination, RED Mountain, and its hailed and unfettered vast terrain. Ikon Pass holders can now take advantage of 44 destinations for the 20/21 winter season. Located in Rossland, British Columbia, RED Mountain is a […]
Watershed Drybags Celebrates 25 Years Keeping Gear 100 Percent Dry
The Asheville, NC brand looks back on a quarter of a century making industry leading Drybags here in the US
Marker Dalbello Völkl USA Selects Pale Morning Media As PR partner
Lebanon, NH, September 1, 2020 – Marker Dalbello Völkl (MDV), the business alliance of three leading global snow sports brands, has selected Pale Morning Media as its public relations and strategic communications partner for the US market, effective September 1. “The team at Pale Morning has a strong understanding of our markets and brings a […]
Wedge Brands Hires Northeast Sales Group To represent Briko, Level & Eisbär In New England
Aspen, CO, August 31, 2020 – Wedge Brands (formally ZG Holdings), a business focused on North American distribution of premier outdoor, snow-sports cycling and active lifestyle brands, hires a new rep agency in New England. Northeast Sales Group will now represent Wedge Brands: Briko, Level and Eisbär. Briko, an Italian company, is renowned for its snow and bike helmets, protection […]
USA Triathlon Selects Addaday As Official Recovery Partner
Colorado Springs, CO — USA Triathlon today announced it has teamed up with Addaday, a world leader in injury prevention and recovery technology, as the organization’s Official Recovery Partner through 2024. The partnership brings Addaday’s award-winning technology and comprehensive range of recovery tools to U.S. National Team and Toyota U.S. Paratriathlon National Team athletes as […]
Rumpl Teams With Unify Brand Partnerships To Lead United Kingdom Distribution Efforts
Leader in technical blankets enters strategic partnership to expand UK presence
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