Search Results for “foot locker” | Page 73

Reebok to Open NHL In-Store Shops in Champs Sports

October 5, 2011 SGB Update

Reebok's Sports Licensed Division (SLD) announced a unique partnership with Champs Sports to establish it as a pinnacle retail destination for the NHL in both Canada and the United States. Champs Sports will be creating unique “shop-in-shops,” where

Mission Athletecare Partners with Dwyane Wade on Launch

October 3, 2011 SGB Update

Mission Athletecare has partnered with Dwyane Wade on the launch of Mission Court Grip, designed to enhance traction and combat the negative effects of dusty, worn-out courts…

Fila Launches Body Toning Collection Ad Campaign

October 3, 2011 SGB Update

Fila USA unveiled the Fall 2011 Body Toning Collection ad campaign, which features six real women from across the United States wearing the expanded fitness apparel line. This fall campaign launches the second year of Fila's national marketing and ad

Adidas Basketball Launches New Derrick Rose Campaign

September 29, 2011 SGB Update

Adidas unveiled its marketing campaign to promote Derrick Rose's new signature basketball shoe, the adiZero Rose 2. “The Bull” is a 60-second spot that celebrates one of basketball's most exciting players and showcases his athleticism, fearlessn

K-Swiss Teams Jillian Michaels for Killer Body Beatdown Ad Campaign

September 14, 2011 SGB Update

This fall, K-Swiss is launching “The Killer Body Beatdown” TUBES ad campaign starring America's Toughest Trainer Jillian Michaels and featuring comedian Kaitlin Olson, known for her fanatical character on the hit FX series “It's Always Sunny in

Easton Sports Appoints John Graham to Lead Sales

September 6, 2011 SGB Update

Easton Sports, Inc. announced that John Graham has been named senior vice president – commerce, effective mid-September. Reporting to Chris Zimmerman, president of Easton Sports, Graham will lead the sales teams across the sports it serves. Graham's

Under Armour Raises Guidance After Strong

August 1, 2011 SGB Update

Powered by a strong reception to its Charged Cotton collection, Under Armour Inc. posted a higher-than-expected quarterly profit and once again raised its revenue and earnings forecast for the year…

Kenny Powers Returns For Second K-Swiss Campaign

July 11, 2011 SGB Update

K-Swiss launched a new campaign featuring Kenny Powers, the fictional character played by Danny McBride in HBO's series “Eastbound & Down.”…

Retailers Maintain Strong Profit Growth in Fiscal Q1

June 28, 2011 SGB Update

Sporting goods and outdoor industry retailers continued to build inventories in the 2011 fiscal first quarter as weather impacted sales of traditional spring/summer products, a reversal from the 2010 first quarter when retailers kept the floor clean, buil

KKR To Acquire Academy Sports + Outdoors

June 6, 2011 SGB Update

Kohlberg Kravis Roberts & Co L.P. (KKR) last week reached an agreement to acquire Academy Sports + Outdoors, which for its 73-year history has been controlled by the Gochman family. Terms of the deal were not disclosed, but sources told Sports Executive W

K-Swiss, Inc. Posts Wider Q1 Loss But Sales and Backlog Continue to Build

May 9, 2011 SGB Update

While K-Swiss, Inc. remained in the red in the first quarter due to heavy marketing investments, but the brand’s top-line gains driven by its Tubes collection are offering some hope for a recovery…

Eastbay Launches Online Bat Selector Platform

May 3, 2011 SGB Update

Eastbay has launched an online Bat Selector platform. The Bat Selector allows users to select their league and age group then provides users with a wide selection of league-approved and age-appropriate bats….

Woolrich Names Hollowell as Marketing Vice President

April 28, 2011 SGB Update

Woolrich has hired Brent Hollowell as marketing vice president. Hollowell is the latest in a string of hires in the past year and half by Woolrich, as the company has steadily built its management and support teams and laid the groundwork for its global

Reebok Launches RealFlex Campaign

April 14, 2011 SGB Update

Reebok has launched an eight week campaign to support the launch of its RealFlex natural motion collection. The media mix spans tv, digital, print and in-store with interactive elements that allow consumers to virtually sample the RealFlex technology…

Adidas Claims to Launch Lightest Basketball Shoe

April 14, 2011 SGB Update

Adidas unveiled the new adiZero Crazy Light. At 9.8 ounces, the shoe is said to be more than 15 percent lighter than the nearest competitor and is designed to help players be faster on the court…