Even if GoPro gets past its manufacturing issues, can its new suite of hardware and software re-ignite the action-camera category?
Category: Outdoor
Mt. Bachelor Expands Partnership With Backbone Media
In addition to media planning and buying, Backbone Media will now provide PR services for the Oregon ski area.
Aisle Talk, Week Of October 31
Top headlines from the active lifestyle industry you may have missed this week.
By The Numbers, Week Of October 31
The leading figures from this week’s news in the active lifestyle space.
Dorel Reports Solid Third Quarter Results
Earnings rose 32.9 percent despite a slight decline in sales.
Dragon Names Jim Flanagan As Region VP Of Sales
The action sports eyewear brand named Jim Flanagan as its new region vice president of sales for the U.S.
GoPro Sales Tumble; Swings To Q3 Loss
The action-camera company’s third quarter sales fell 39 percent and earnings took a hit on lower margins. It expects to return to profitability in 2017.
Balega Partners With Achilles International
Balega International, the producer of performance running socks, partnered with Achilles International to help disabled athletes compete in the 2016 TCS New York City Marathon.
Arc’teryx Partners With Exum Mountain Guides
Along with outfitting more than 70 professional guides with Arc’teryx apparel, the partnership will include a scholarship program that offers support for guide development.
Amer Sports Gets New Americas GM
The parent company to Wilson, DeMarini, Louisville Slugger, Salomon, Arc’teryx, Atomic, Suunto, Mavic and Enve brands promoted Bill Kirchner to vice president and general manager – Americas.
Growing Summer Visits Cut Intrawest’s Losses
Rising visits for hiking, biking and other summer mountain outdoor activities is helping the highly seasonal business of ski resorts cut losses during the warm-weather months.
Flat Sales, Rosy Outlook At Fox Factory’s Bicycle Segment
Company executives expect bike manufacturers to buy more of its Fox forks and shocks and Race Face and Easton components, despite a slowdown in the dealer market.
The North Face Donates $10K To Big City Mountaineers
The gift will help introduce underprivileged urban youth to the outdoors through wilderness mentoring experiences.
Ibex To Share DTC Revenue With Retailers
The outdoor merino wool apparel brand will share 10 percent of all ibex.com direct-to-consumer sales within specified local regions with participating retailers.
Intrawest Resorts Narrows Q1 Loss
The slight improvement reflected strong summer visitation at resorts and diligent management of expenses.
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