Rabbit, the running apparel brand based in Santa Barbara, is sending five sponsored athletes to the 2020 Olympic Marathon Trials.
Category: Apparel
National Runner Survey: Millennials Seeking Unique Running Event Experiences
According to the 2018 National Runner Survey Results from Running USA, baby boomers are more likely to participate in the same running events year after year, while Millennials are looking for a unique event experience and less likely to repeat their participation.
Mark Plaatjes Opens In Motion Running In Boulder, Colorado
Renowned physical therapist and co-founder of Boulder Running Company Mark Plaatjes announced the opening of In Motion Running, a new locally owned running specialty store that will integrate running shoes, apparel and accessories with a full-service physical therapy practice.
Nuun CEO To Present On The Power Of Company Culture At Running USA 2019
Kevin Rutherford, president and chief eternal optimist of Nuun and Company, will share some secrets about creating a dynamic workplace culture in a keynote address at the 2019 Running USA Industry Conference.
Iconix Stung By Sears Bankruptcy
Iconix Brand Group lowered its guidance for the year after taking a charge for the bankruptcy of Sears. Three of Iconix’s brands, Bongo, Joe Boxer and Cannon, had direct-to-consumer agreements with Sears Holdings, the parent of Sears and Kmart.
Vineyard Vines Partners With The New England Patriots
Paying homage to their New England roots and love of football, Vineyard Vines will serve as the Official Style of the New England Patriots and their iconic home stadium, Gillette Stadium, with exclusive products available for purchase during the 2018 and 2019 seasons.

Jim Weber Discusses Brooks’ Renewed Momentum
In October, Brooks Running Co. reported a whopping 29-percent increase in global revenue in the first nine months of this year, representing a strong bounce back for footwear’s run specialty leader. Here, Brooks Running CEO Jim Weber discusses Brooks’ return to strong double-digit growth, the recovering run specialty channel, the challenges around potential tariffs and what’s ahead for Brooks in 2019.

Morgan Stanley Bearish On JD Sports/Finish Line Merger
In a report entitled, “Is the Finish Line a step too far?,” Morgan Stanley initiated coverage of JD Sports Fashion Plc with an “Underweight” rating largely due to concerns over its recent mega-acquisition of The Finish Line. Part of that concern is that the merger comes as Nike and Adidas are rapidly expanding their direct-to-consumer (DTC) channels.
Vapor Apparel Relocating Corporate Headquarters
Vapor Apparel, the maker of sublimation-friendly performance apparel , is moving into a new corporate facility in Hanahan, SC.
Sears To Close Another 40 Stores
Sears Holdings, which filed for bankruptcy last month, said Thursday that 11 Kmart locations and 29 Sears stores will close their doors in February 2019. The retailer is already in the process of closing about 188 stores.

Canadian Tire Touts Growth Potential For Helly Hansen, Looks To Reset Sport Chek
On its third-quarter conference call, Canadian Tire officials indicated that Helly Hansen, acquired in early July, is off to a “good start” with its integration process and should find a bigger presence across the company’s Canadian stores by mid-2019. They also laid out plans for Sport Chek to re-merchandise departments by categories instead of by brand, expand private labels, and improve inventory productivity.
Cheerleading Injuries On The Decline
USA Cheer shared news of a recently published medical research study demonstrating how cheerleading rules can effectively maximize the safety of its participating athletes.

Active Brands Making Progress In Sequential’s Q3
While posting a steep loss on impairment charges in the third quarter, Sequential Brands reported that its three active brands – Avia, Gaiam and AND1 – are all gaining traction in the marketplace

Dick’s To Kick Off The Holiday Season With ‘Biggest Black Friday Week Ever’
Dick’s Sporting Goods said it will be holding its “Biggest Black Friday Week Ever” with stores opening on Thanksgiving at 6:00 p.m. The retailer will also be offering Cyber Week deals online and “Hot Holiday Deals” at dicks.com and in-store throughout the holiday season.
Direct Alpine Seeking Brand Ambassadors
Direct Alpine, the technical outdoor brand based in the Czech Republic, is currently enlisting athlete ambassadors to represent the brand in the United States, in return for free gear and commissions for each sale made.