Adidas launched signature basketball shoes for NBA stars Derrick Rose and Dwight Howard. Rose, of the Chicago Bulls, will wear Adidas adiZero Rose while Howard, of the Orlando Magic, will wear Adidas Beast…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Swimwear Designer Rod Beattie Joins A.H. Schreiber
Swimwear designer Rod Beattie resigned from Apparel Ventures, which recently merged with Manhattan Beachwear, to join the staff of swimwear maker A.H. Schreiber Co. Beattie will set up a West Coast office for A.H. Schreiber, where he will develop a new de
Zuke’s Appoints Marketing Director
Zuke's, which makes all-natural treats and chews, hired Michael McCarthy as its marketing director…
Big 5 Refinances Debt
Big 5 Sporting Goods refinanced all its outstanding debt with a CIT-led syndicate with a new credit agreement provided by a lending group led by Wells Fargo Capital Finance. Under the new agreement, Big 5 could tap up to $200 million in revolving credit..
FiveFingers Site Wins Award
FWA (Favorite Website Awards) awarded Vibram FiveFingers' YouAreTheTechnology microsite with the coveted Site of the Day award. The site illustrates the “naked truth” about running, by underscoring the power and 'natural technology' of the
Adidas Expands Partnership with Sennheiser
Audio specialist Sennheiser and sporting goods manufacturer Adidas are extending their joint headphone line with the addition of the CX 680i Sports, MX 680i Sports, OMX 680i Sports and PMX 680i Sports models, designed for use with the iPhone…
Jochen Zeitz to Head PPR’s Sports and Lifestyle Unit, New CEO Sought for Puma
Puma AG said it will be folded into a new Sport & Lifestyle division at parent PPR with long-time chief executive, Jochen Zeitz, in charge of building a portfolio of brands around the Puma label. Puma has launched a search for a new CEO…
Asics Plans NYC Marathon Marketing Blitz
Asics America will launch a multi-dimensional marketing campaign for the 2010 ING New York City Marathon with a new print and outdoor ad campaign along with interactive personalized billboards, exclusive Marathon products and special appearances by Asics
Mission Muscle Rub Signs MLB License
Mission Maximum Strength Muscle Rub announced its new licensing agreement with Major League Baseball Properties…
Carhartt Integrates TV Ad and Micro-Site
Carhartt will debut its first television commercial (in decades) along with an interactive website as part of a national, multi-million dollar media plan designed to reposition the 100-year-old brand…
CamelBak Appoints Strain as CMO
CamelBak appointed Chris Strain as vice president and chief marketing officer. Prior to joining CamelBak, Strain was a partner at Outside Labs and created its SCAPE Athlete brand and accompanying products. He also served as vice president of global market
Christy Sports Launches Nationwide Rental Network
Christy Sports, the ski and snowboard retailer in the Rocky Mountain region, launched the Christy Sports Rental Network. The company has created a national network of affiliate ski rental shops that will make up a resource for booking ski and snowboard re
Li-Ning to Enter U.S. Running Shoe Market
Li Ning, the Chinese footwear giant, will debut its first running shoe in the U.S. market this week. Called the Fremont, the lightweight style is named after Portland's Fremont Bridge. The line will be aimed at the run specialty channel. In August, C
Jones Group Appoints Group President, Footwear
The Jones Group Inc. said Rick Paterno, formerly president, wholesale better footwear brands, has been appointed group president of footwear. Paterno will be responsible for all of Jones' wholesale footwear businesses, both domestically and internati
Sugar Inc. Buys Private Sale Fashion Site
Sugar Inc., which operates web sites that sell apparel, shoes and beauty products, has bought MyPerfectSale.com, a private sale site with 500,000 registered members focused on sales of high-end designer apparel and accessories…
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