Director, Brand Marketing | The North Face Age 39 | 11 Years in the Industry Courtney leads global go-to-market strategy and consumer-facing brand and content marketing across all consumer touchpoints for The North Face as Director, Brand Marketing. She joined VF Corporation in 2005, serving in various roles at JanSport including brand director, where she […]
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741

Zumiez Q1 Comp Sales Fall 7.5 Percent as it Invests in Omni-channel Future
Zumiez Inc. reported fiscal first-quarter sales down 2.6 percent to $173 million and its same-store sales dropped 7.5 percent as the action-sports apparel retailer works to update its omni-channel strategies while admittedly facing a tough retail environment.

Made In The USA (By Machines)
Why the future of domestic manufacturing is more of a tech story than you think. Inside a nondescript factory nestled in the remote green hills surrounding Chattanooga, TN lies the future of U.S. manufacturing for the active lifestyle industry. While some might romanticize that “Made in the USA” means the return of millions of jobs […]
Dakine Hires Ken Meidell to Fill CEO Post
Altamont Capital named former Outdoor Research President and CEO Ken Meidell as CEO of Dakine, which the San Francisco investment firm acquired from Billabong in July 2013. Prior to joining Outdoor Research as CEO in 2013, Meidell worked at Cascade Designs for 12 years, including stints as VP of sales and marketing, VP of the […]

Westward Ho! SIA to Relocate Headquarters
The heart of the U.S. snow sports industry is out West, so its leading trade organization should be, too, said SIA President Nick Sargent.

NBA Finals Project Nike to Bow to Under Armour, Again
The NBA Finals tip off June 2 with a great rematch between the Cleveland Cavaliers and Golden State Warriors — aka, Nike versus Under Armour.
Kate’s Real Food Goes National
Kate’s Real Food has added new distribution partners this year that make the Idaho company’s organic snacks available nationwide for the first time in its six year history.

SSI Data: Sport Footwear Sales Up, But Average Sale Prices Dip in First Quarter
Sales of Sport Footwear sold at industry retail rose 7.3 percent in dollars and 9 percent in units during the 13-week, fiscal spring 2016 quarter (January 31-April 30), according to SSI Data*, but average selling prices dipped 1.5 percent.
Outdoor Gear Canada to Distribute Marzocchi
Fox Factory Holding Corporation and Outdoor Gear Canada (OGC) have reached a multi-year distribution agreement making OGC Marzocchi’s exclusive distributor for Canada.

Yes, You Should Be Selling Insoles
JackRabbit opens its toolbox to share how specialty run retailers can successfully sell insoles.

Ten Reasons For Your Customers to Try Paddle Board Yoga
Paddle board yoga is a jump-off trend from the popular SUP movement, as active lifestyle consumers take to the water to practice some om

SIA Drops Plan For Earlier Show Dates
SnowSports Industries America (SIA) announced May 19 that it will drop plans to move its annual trade show up nearly two months to early December, deciding to keep the show at its previous late-January time frame.
New Overtime Rules Will Restructure Pay For Many Industry Employees
In the active-lifestyle industry, where many work countless extra hours for the passion of the job and/or cause, new federal overtime rules are likely to have a big effect. The U.S. Department of Labor announced May 18 that it will more than double the minimum annual salary to $47,476, which company will have to pay […]

Vinyasa On Venus
The modern yogi searches for apparel and equipment to satisfy their personal flavor. Yoga – a word first written in ancient Rig Veda text, is now a $16-billion-dollar industry with roughly 36.7 million practitioners in the U.S. alone, according to the 2016 Yoga in America Study done in part by Yoga Alliance and Yoga Journal. Of […]

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SGB Executive will bring original news, analysis and insight across the active-lifestyle industry on a daily basis.