From active insulation to waterproof-breathable membranes that stretch and breathe better, jackets adapt beyond preparing for the worst.
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741

Will The Tightest Knot Change Active Apparel Forever?
Nanoscale discovery could lead to the lightest, strongest fabrics.

Warm From Within
Baselayers for 2017 change their DNA with fiber breeding and fits that mimic a second skin.

Cold Weather And Hot Talk At Outdoor Retailer Winter Market
While snowy and chilly weather throughout much of the country cheered spirits, concerns over bankruptcies, politics, shifting consumer behavior and show dates were still top of mind at the show.

Patagonia And Black Diamond Founders Challenge Utah’s Politics
Yvon Chouinard and Peter Metcalf are working together again.

Live At Outdoor Retailer Winter Market 2017, Days 2&3
Outdoor Retailer Winter Market 2017 wrapped up in Salt Lake City January 12 with most brands and retailers feeling upbeat about the season.

Todd Spaletto Out As The North Face President
Spaletto, who held the role since 2011, likely took the bullet for a decline in sales.

Live At Outdoor Retailer Winter Market, Day 1
SGB is live at Outdoor Retailer Winter Market in Salt Lake City talking to brand executives across the show floor for their perspective on the latest trends and industry news.

SGB Magazine’s Winter 2017 Issue Is Here
Get our exclusive executive industry outlook; Plus, the latest trends in winter apparel, footwear, gear and more.

Hydro Flask Pulls In $34.4 Million For Helen Of Troy’s Fiscal Q3
The brand, sold at many outdoor and active lifestyle retailers, saw its sales rise 7.8 percent during the company’s fiscal third quarter, ended November 30, with plans to further that growth in the coming year.

Get Ready For A Big Shake Out In 2017
More than 20 active lifestyle industry executives share their thoughts on where we’re headed next.

The Big Shift
The industry’s traditional seasonal calendar has been upended by changing consumer buying habits, retail strategies, weather patterns, product cycles and trade-show schedules.

The News You May Have Missed Over The Holidays
There were plenty of noteworthy headlines during the holidays, including additional FTC reviews of the proposed Cabela’s/Bass Pro merger, bankruptcy filings at Industrial Ride Shop and Yogasmoga and a merging of brands in the snow sports industry.

Adidas Won’t Confirm Blac Chyna Deal
Adidas added: “We have not have made any announcement and are unable to confirm this information.”

The Solace Of Winter Running
As camaraderie and warmth beckon from the fitness studio, we hit the snow running and remember the reasons to be a tribe of one.