Wahoo And The Ironman Group Announce Multi-Year Partnership

Wahoo, a fitness technology company, and The Ironman Group, announced a multi-year company-wide deal that makes Wahoo an official technical partner for all brands under The Ironman Group portfolio, including Ironman, Ironman 70.3, Rock ’n’ Roll Running Series, Epic Series, Haute Route, and UTMB World Series. The deal provides all working within the Ironman brands […]

Nocs Provisions Introduces Pro Issue Waterproof Binoculars

Nocs Provisions, maker of outdoor binoculars and monoculars, introduces its Pro Issue Waterproof Binoculars, the latest in its growing line. Available in 8×42 and 10×42 models and offering a wide field of vision, the Pro Issue Waterproof binoculars convey the build and feel of Nocs’ original Standard Issue binoculars yet are built around optics that […]

Zappos.com Appoints CEO

Zappos.com announced the promotion of Scott Schaefer to CEO effective immediately. Schaefer, a long-tenured leader in the company, has been acting CEO since December 2021.

Ames Watson Leads Funding Round Investment In Margaux

Private equity holding company Ames Watson announced a leading Class B funding round investment in Margaux, a women’s footwear brand. Margaux is the latest in a series of investments and acquisitions for Ames’ growing portfolio of properties which includes Lids, Fanatics Lids College and South Moon Under.

A Cleaner Vision For Footwear Manufacturing With Ortholite’s GM and VP, Ortholite Cirql

— Sponsored content — OrthoLite unveiled a new sustainable midsole innovation in March called Cirql, which is the first EVA plastic-free, recyclable, biodegradable, and industrially compostable foam with an end of life solution. General Manager and Vice President of Cirql, Matt Smith, outlines the new business unit and when the industry can expect to see the product in […]

Merrell Launches Takeback And Resale Program

Merrell is launching a multinational product takeback and resale program called Merrell ReTread. The program, which launches in April in the US and Canada in a partnership with ReCircled, allows consumers to give back Merrell footwear.

Olin Winchester Hosts Members of Congress To Support Shooting Sports

Olin Corporation announced that last week, Olin Winchester hosted legislators and outdoor industry representatives at a special event in Washington, D.C., to discuss the positive impact of the shooting sports and hunting and responsible firearm ownership. The event also featured an introduction to Shoot United, an initiative designed to engage individuals and families in shooting sports activities.

Skechers Appoints Board Member 

Skechers USA, Inc. announced that Yolanda Macias had been appointed to its Board of Directors. The appointment brings the total number of directors to eight, including five independent members.

NPD Report: Golf Equipment Sales Drop in Second Half Of 2021

Golf clubs and gloves sales declined in the period from July 2021 through February 2022, down 12 percent and 6 percent, respectively, year-over-year, according to Retail Tracking data from The NPD Group. Golf balls remained flat, and accessories (i.e., tees) and training aids were higher.

Brand Finance Ranking Report: Nike Retains Top Spot As Most Valuable Brand

As a result of increased consumer demand for sportswear due to the pandemic, brands in the sector achieved significant value growth over the last year, according to the just-released Brand Finance Apparel 50 Report. Nike retains the top spot as the most valuable brand in the ranking since the rankings were instituted. Skechers and Li Ning were also among those growing significantly in value.