SGB goes behind the scenes of fishing hook manufacturer O. Mustad & Son’s recent acquisition of recreational fishing line brand TUF-Line, the roots of which trace back to the chance placement of two booths at a trade show. Company execs break down why the deal was such a catch for both parties.
Author: SGB Media
Report: Belle International’s Sportswear Distribution Unit Exploring IPO
Belle International, the Chinese footwear retailer, filed plans on Thursday to spin off its sportswear business through an initial public offering in Hong Kong, according to Reuters.
BibRave and AfterShokz Create New Podcast Mini-Series
BibRave, the running industry specialist in grassroots digital marketing, and AfterShokz, known for its open-ear, bone conduction running headphones, recently created and launched Making It: An AfterShokz Podcast Series by BibRave. The series explores the pathways, trials, and tribulations of a variety of athletes as they try to “make it” at the highest levels of their sport.
Snowsports Industries America Testifies Against Tariffs
This week, Snowsports Industries America (SIA) testified at a hearing at the International Trade Commission in Washington, DC, urging the commission to reconsider their approach to the List 4 tariffs currently proposed on over $300 billion worth of Chinese goods.
Under Armour Partners With South County Trojans Elite Youth Football
The board of directors of South County Trojans Elite Youth Football, based in Mission Viejo, CA, announced that the organization has established a partnership with Under Armour. Members of all seven Trojans’ divisions will be outfitted with the brand’s Armourfuse jerseys, game pants and practice apparel.
Snow Time Addition Boosts Peak Resorts’ Q4 Performance
Peak Resorts Inc. on Thursday announced revenue for the fiscal 2019 fourth quarter increased 52.5 percent year-over-year to $85.5 million as the company benefited from the addition of Snow Time for the full quarter as well as organic revenue growth of roughly 11.1 percent over the prior-year period.
Biion Footwear To Sponsor Major Series Of Putting
Major Series of Putting (MSOP), an open tournament based in Las Vegas, announced Biion Footwear as the Official Shoe of the Tour and Championships for the 2019 season.
Nike Pulls Line Of Shoes From China After Designer Supports Hong Kong Protesters
Nike halted the sale of a limited-edition range of footwear in China after its Japanese designer showed support for Hong Kong protests in an Instagram post.
Black Diamond Partners With Cirque Series, The Premier Mountain Running Series In The USA
Event Kicks Off June 29 In Brighton, UT
Black Diamond Partners With Cirque Series, The Premier Mountain Running Series In The USA
Black Diamond Equipment®, a global innovator in climbing, skiing, and mountain sports equipment, kicks off the first race of the 2019 Cirque Series as a title sponsor this weekend in Brighton, Utah. “Whether climbing, skiing or mountain running, Black Diamond aims to be synonymous with all challenging pursuits in the mountains,” says Jan-Willem Driessen, vice-president […]
Hurley Names New CEO
Nike Inc. appointed John Schweitzer as CEO and CFO of the Hurley brand, according to Shopeatsurf.com.
Nite Ize, Amazon File Lawsuit Against Counterfeiters
Nite Ize and Amazon. com, Inc. filed a joint lawsuit in U. S. District Court in Seattle against multiple counterfeit product importers and sellers spanning three countries, including the United States, Canada and China.
Nite Ize, Amazon Join Forces To Sue Alleged Counterfeiters
Boulder, CO-based outdoor accessories brand Nite Ize Inc. has teamed up with the world’s largest online retailer to stop what it calls the “wanton” counterfeiting of one of its patented and trademarked products. Nite Ize and Amazon.com Inc. on Wednesday filed a joint lawsuit against counterfeit product importers and sellers who faked Nite Ize’s Steelie technology and attempted to sell the imposters on Amazon’s third-party marketplace.
Asics Ventures Acquires Equity Stake In Curve Labs
Asics Corp announced that Asics Ventures Corporation, its investment subsidiary, has taken an equity stake in Curv Labs, Inc., a Canadian startup that has developed software to capture motion.
New Balance Advances Plan For Sixth New England Factory
New Balance has secured tax breaks to support the opening of a new manufacturing facility in Methuen. According to The Boston Globe, the state Economic Assistance Coordinating Council approved $900,000 in state tax credits to help subsidize the $33 million project, and the city is pitching in with $272,000 in property tax breaks.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal