The Sports & Fitness Industry Association (SFIA) released 89 single sport and fitness reports which cover sports and fitness activities ranging from basketball to barre. The individual reports provide year-over-year trends and breakdown of participation by demographic variables.
Author: SGB Media
Ecologyst Secures Funding
Ecologyst, the Victoria B.C. outdoor apparel company founded as Sitka, has secured an investment of over $950,000 from The District, a Vancouver based media company. The partnership will also enable Ecologyst to tap into Districts’ monthly online viewership of over 2 billion impressions.
Blink Fitness Reopens Gyms In New York Markets
Blink Fitness announced that, in accordance with local and state reopening guidelines in New York State, Long Island, Westchester, Syracuse, Rochester, and New York City, its gyms will be reopening.
Smith & Wesson Completes Spin-Off Of American Outdoor Brand
Smith & Wesson Brands Inc. announced that it has completed the previously announced spin-off of its outdoor products and accessories business. Smith & Wesson Brands, Inc. will continue to trade on NASDAQ under the ticker symbol “SWBI.” The spin-off company, American Outdoor Brands, Inc., will begin trading Tuesday on NASDAQ under the symbol “AOUT.”
Lord & Taylor To Close Five More Locations
Lord & Taylor, which filed for bankruptcy on August 2, announced plans to close five more stores, bringing the total number of Lord & Taylor stores shutting down to 24. The closures will leave the department store chain with 14 locations.
MonsterMeal Signs ProActive Sales & Marketing
In an effort to sustain continued growth its level of distribution and customer support, MonsterMeal wildlife attractant and supplements has entered into an agreement with ProActive Sales and Marketing.
Arevo Lands $25M Funding Round
Arevo, the Silicon Valley company behind the Superstrata custom 3D printed bike concept, raised $25 million in a Series B financing round, led by Defy Partners and GGV Capital with participation from Khosla Ventures, Alabaster and others
FIS Cancels 2020/21 North American Ski Races
The International Ski Federation (FIS) has announced that the entirety of the 2020/21 men’s and women’s Alpine World Cup season will remain in Europe rather than moving to the U.S. and Canada, as usual, due to the impact of COVID-19.
Afterpay Rewards On-Time Payments With New Loyalty Program
Afterpay, the ‘buy now, pay later’ service, announced its new loyalty program, called Pulse, which incentivizes and rewards Afterpay customers who pay for their purchases on time.
Zalando Further Strengthens Senior Leadership Team
Zalando announced the strengthening of its senior leadership team, including a new SVP advertising, SVP product management and General Counsel.
Frasers Group Signs First Post-COVID-19 Flagship
Frasers Group, the parent of Sports Direct in the U.K., plans to open a “mega store” at Leicester’s Fosse Park.
Correction: WL Gore Article
An article that ran in Monday’s SGB Update, “WL Gore To Eliminate 120 Jobs At Scotland Fabric Plant” was inaccurate.
Recall: Woom Bikes Children’s Helmet
About 1,900 children’s helmets from Woom Bikes USA are being recalled.
L.L.Bean Partners With Mastercard On Complimentary Outdoor Classes
L.L.Bean is partnering with Mastercard to offer complimentary outdoor classes through its Outdoor Discovery Program.
Marine Products Announces Passing Of Chairman R. Randall Rollins
Marine Products Corporation announced the passing of R. Randall Rollins, the company’s chairman of the board, who died peacefully following a short illness on August 17.
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