OxeFit announces it has successfully closed an oversubscribed A round led by Lydia Partners with additional investors including Dallas Cowboys’ Dak Prescott and orthopedics surgeon Dr. James R. Andrews.
Author: SGB Media

Shareholder Groups Intend To Vote Against Upgraded Dorel Takeout Offer
Two shareholder groups that own a combined 19 percent of the shares of Dorel Industries, said they plan to vote against an amended offer proposed by Cerberus Capital Management, L.P. and Dorel’s controlling shareholders that would take Dorel private.

Report: Under Armour To End NFL Licensing Deal
Under Armour is ending its on-field licensing contract with the National Football League, according to a report from the Financial Times. The move will restrict accessory products bearing the Under Armour logo from being worn or displayed on the field during games.
Light & Motion Announces New Sales Team Members
Light & Motion announced that John Gerritsen and Daren Alspaugh of the Ptarmigan Group will be joining its rep team and will cover Colorado, Utah, and New Mexico.
SRAM Appoints OE Sales Director, America’s
SRAM appointed Rick Wilks as OE Sales Director – America’s.

NICS Background Checks Surge 75 Percent In January
The FBI completed 2.05 million million gun background checks on an NSSF-adjusted basis in January, a surge of 75.2 percent compared to the January 2020 NSSF-adjusted NICS figure of 1.17 million.

NFL, Nike Announce Girls Flag Football Initiative
Nike announced a new grant initiative with the NFL that commits a total of $5 million in product to grow girl’s flag football within high school athletics.

PGA Merchandise Show Connects 11,000 Virtually
The 68th edition of the PGA Merchandise Show, January 26 to 29, shifted to a virtual event in 2021 and drew more than 11,000 attendees from 78 countries, including some 6,500 PGA professionals. Exhibitors included nearly 400 golf brands.

Arc’teryx Appoints CEO
Amer Sports Corporation announced the appointment of Stuart Haselden to the newly-created role of chief executive officer at Arc’teryx Equipment. Most recently, he served as CEO for the lifestyle luggage brand Away. He has also held leadership roles at Lululemon, J. Crew and Saks. He Haselden succeeds Jon Hoerauf, Arc’teryx President.

Amazon Announces CEO Transition
Amazon announced that Jeff Bezos will transition to the role of executive chair in the third quarter of 2021 and Andy Jassy will become CEO at that time. Jassy is CEO of Amazon Web Services (AWS).

Taxa Outdoors Unveils 2021 Woolly Bear Adventure Trailer And Basecamp
Taxa Outdoors introduces its updated Woolly Bear adventure trailer and basecamp for 2021. Lightweight and versatile the 2021 Woolly Bear offers design updates to the interior and exterior with adaptability for outdoor pursuits. The Woolly Bear is Taxa’s “go-anywhere basecamp” and embodies Taxa’s “Out is In” mantra. The full-size outdoor camping kitchen has been updated with […]

Firearms Trade Expert Joins Orchid
Orchid announced the appointment of Michael Andersen to the position of director of regulatory services. In this capacity, Andersen will lead Orchid’s international trade practice and will fulfill client needs related to ATF compliance, import/export licensing and firearm e-commerce regulations.

Igloo Supports ASPCA With Limited-Edition Playmate Collection
Igloo and the American Society for the Prevention of Cruelty to Animals, (ASPCA), have partnered to launch the ASPCA Playmate Collection to raise funds for the ASPCA. Igloo is proud to support the ASPCA and its mission to save canine lives. The new, limited-edition ASPCA Dogs Playmate Pal and ASPCA Cats Playmate Pal, feature the rescue […]

ElliptiGO Reports Strong Growth In 2020
ElliptiGO reported revenue more than doubled in 2020 compared to 2019 as the creator of the elliptical bike expanded its global operations.

ClubReady Announces Acquisition Of iKizmet
ClubReady, the provider of full-suite studio fitness and wellness club management software and services, announced the acquisition of iKizmet, a data analytics provider in the fitness industry.