SGB Update Sports & Fitness
VF Corp. Lowers Guidance On Soft Americas Business
Third-quarter earnings topped Wall Street expectations, but the company lowered guidance for the full year.
Report: Dick’s Sporting Goods Wins Bid For Golfsmith
Dick’s plans to keep about 30 Golfsmith stores open and liquidate the rest in conjunction with Hilco Global and Tiger Capital Group, according to a report from Reuters.
UFC Gym Open Middle East Flagship
“The Middle East is a very important market for UFC Gym and we are tremendously comfortable knowing we have the right partners in place to realize that potential,” UFC GYM COO Brent Leffel said.
Under Armour Unveils Curry 3
Under Armour released its third generation of the Stephen Curry shoe, the Curry 3, in conjuncture with his return to the court for the 2016/17 NBA season.
Reebok Names Former Porsche Design Talent To Creative Director
Thomas Steinbrück is an experienced fashion designer who has worked for Elie Saab’s couture line, Porsche Design and Kenneth Cole.
Athleta To Move Headquarters To San Francisco
Athleta’s offices will shift from Petaluma to San Francisco in early 2017.
Skechers Q3 Misses Wall Street Targets
Third-quarter earnings fell slightly and missed Wall Street’s targets, despite record sales. The company also issued weak guidance for the fourth quarter.
Ugg Debuts Video Starring Rosie Huntington-Whiteley
The brand’s Global Women’s Ambassador and model Andreea Diaconu starred in the Cass Bird-directed video.
Reebok Unveils 3-D Liquid Factory
The project was spearheaded by Bill McInnis, former NASA engineer and current head of future at Reebok.
Honey Stinger Partners With Four NCAA Universities
As an official sports nutrition partner, the honey-based food company will fuel each university’s student athletes and receive signage, marketing and product sampling opportunities.
Nike Mag Raises $6.75 Million For Parkinson’s Research
The eight-day Nike Draw, online draw and auctions in Hong Kong and London featured a limited-edition release of 88 pairs of the Mag shoe.
New Balance Names VML Creative Agency Of Record
The appointment comes as New Balance in 2017 is set to replace Asics as the footwear and apparel sponsor of the New York City Marathon, ending Asics’ 25-year partnership with the race.
Reebok Partners With Handstand Fitness App
The launch expands Handstand to New York City and Boston and comes after significant growth and a $1 million investment from Reebok, notable angel investors and startup Studio Science.
Foot Locker’s On Our Feet Fundraising Gala Attracts Stars
Victor Cruz (NY Giants), Matt Forté (NY Jets), Chazz Palminteri (Actor), Aly Raisman (Olympic Gold Medalist) and Walt “Clyde” Frazier (NBA Legend) were among the stars attending the event held on October 18.
Peloton Begins Yoga Streaming
These sessions, taught by yoga instructor Colleen Saidman Yee, will be included in Peloton’s Beyond the Ride category.
