SGB Update Sports & Fitness
Will Yogis Pay $1,000 For A Mat?
BallerYoga has set out to make a yoga staple a luxury item, creating a practice mat out of full-grain leather versus the standard thermoplastic elastomer, TPE, which is greener than PVC.
Skechers Launches Joint Venture In Israel
Skechers USA Inc. signed a new joint venture partnership for Israel with its current regional distributor, MGS Sport Trading Ltd.
Millennial Running Study Looks At Attitudes And Behaviors
Health isn’t a fad for millennials – it’s a lifestyle, according to the second phase of findings from The Millennial Running Study, commissioned by Running USA and RacePartner.
Blink Will Cast Real Gym Members In Body-Positive Ad Campaign
Blink Fitness kicked off a brand-wide casting call today through October 7, the goal of which is to feature actual gym members in the company’s 2017 ad campaign.
Nuun Partners With Nutrition Scientist Stacy Sims
Nuun & Co., a specialty hydration brand, partnered with exercise physiologist and nutrition scientist Stacy Sims to promote education, product innovation and clean living initiatives.
Golfsmith International Holdings LP Files Chapter 11
As expected, Golfsmith International Holdings LP filed for bankruptcy in Delaware and Ontario, Canada early Wednesday as part of a debt restructuring plan, backed by major bondholders, that includes selling Golf Town Canada Inc.
Russell Athletic Fight Like Dylan Award Entries Now Open
The award honors high school teams that have demonstrated inspiring determination and perseverance of teamwork through sports.
Report: Golfsmith Facing Debt Crisis
The Chapter 11 filing would come after unsuccessful attempts to find a buyer.
Wilson Partners With USPTA
The three-year agreement makes Wilson the official equipment supplier of the USPTA .
Honey Stinger Lures GU Energy VP, Promotes Four
The maker of honey-based nutritional products hired Christian Johnson as its vice president of sales and marketing and announced four promotions and two other hires.
Brands Pledge To Share TPP Savings With Consumers
In a letter to Congress, dozens of sporting goods brands pledged to share billions of dollars in savings with consumers if the Trans-Pacific Partnership (TPP) is ratified.
Nike’s Self-Lacing Shoe Earns Accolade
Nike’s self-lacing shoe, inspired by Back to the Future Part II, was recognized among the winners of Fast Company’s prestigious Innovation by Design Awards.
Report: Nike Signs Jason Day
The world’s top-ranked golfer had been with TaylorMade-Adidas.
Can Body Heat Harvesting Power Wearables?
Researchers at North Carolina State University (NCSU) have developed a new design for harvesting body heat and converting it into electricity for use in wearable electronics.
Topgolf Completes $275 Million Credit Facility
Topgolf secured a five-year $175 million term loan and a five-year $100 million revolving line of credit.
