SGB Update Sports & Fitness

Fleet Feet Hires Brent Hollowell As VP Of Marketing And Vendor Management
Hollowell’s background includes retail and marketing leadership positions at Foot Locker, Adidas America, and Nathan.

Jelly Belly Sued Over Sugar Content
In a motion arguing for the case to be dismissed, Jelly Belly states, “Plaintiff does not explain why an athlete—or anyone—would be surprised to find sugar in a product described as ‘Jelly Beans’.”
USA Swimming Foundation Study Shows Improved Kids Swimming Ability
Timed to Memorial Day Weekend and the traditional opening of summer swimming season approaching, the USA Swimming Foundation announced a 5-10 percent improvement in overall swimming ability from its previous findings in 2010, according to a new study regarding swimming ability amongst America’s youth conducted by the University of Memphis and University of Nevada-Las Vegas.

Schutt Sports Introduces Personalized Website
The site allows customers to customize their own gear and see exactly what they are purchasing.

Peloton Closes $325M Series E Financing
The round was led by Wellington Management, Fidelity Investments, Kleiner Perkins and True Ventures. Other significant investors in this round included Comcast NBCUniversal, GGV Capital, Balyasny, and QuestMark.

Deckers Brands Beats Internal Guidance In Q4
Deckers Brands reported both earnings and sales for the fourth quarter ended March 31 came in better than expected. Sales were down 4.5 percent. Among its brands, sales declined 1.1 percent for Ugg, 13.3 percent for Teva and 16.1 percent for Sanuk but climbed 32.7 percent for Hoka One One.
Emerald Expositions Events Sees 6 Percent Growth In Q1
The increase in revenues for the parent of Outdoor Retailer reflected organic growth of 2.9 percent and growth from acquisitions of 3.3 percent.

Genesco Inc. Slashes Guidance On Weak Q1
Said Robert Dennis, chairman, president and CEO, “We have adopted a more conservative outlook for store-based sales given the anemic level of mall traffic year-to-date and the more pronounced shift in consumer spending away from stores to online. Therefore, we now expect adjusted diluted earnings per share for the year in the range of $3.90 to $4.05, compared to our previously issued guidance range of $4.40 to $4.55.”

Under Armour Announces 2017 Tom Brady Asia Tour
The tour of Beijing, Shanghai and Tokyo over six days will include a sneak peek into the football legend’s holistic training regimen to showcase the importance of sleep and recovery.

New Era Signs Three NBA Stars
New Era added Golden State Warriors forward Draymond Green, Washington Wizards guard John Wall, and Los Angeles Lakers guard D’Angelo Russell to endorsement deals.
Under Armour Signs Boxer Gervonta Davis
The 22-year-old super-featherweight, who is based in Baltimore, has a professional boxing record of 18-0 with 17 knockouts
Hyperice Study Finds Positive Influence Of Local Muscle Vibration
Hyperice, the maker of foam rollers and other recovery accessories, released a study that shows up to a 40 percent increase in range of motion when applying vibration during foam rolling.
Fleet Feet To Open Store In Poughkeepsie, NY
Kim Caruso, a lifetime resident of New York and graduate of Marist College, owns the store, which opened May 18 in The Shoppes at South Hills at 1895 South Road.

Kevin Plank Inducted Into NSGA Hall Of Fame
On May 23, Under Armour founder and CEO, Kevin Plank, was inducted into the Sporting Goods Industry Hall of Fame.
Jack Nicklaus Apparel Signs Willy Wilcox
PGA Tour professional Willy Wilcox has been named brand ambassador for Jack Nicklaus Apparel’s Nicklaus Collection.