SGB Update Sports & Fitness
Dick’s Brings Second Skin Line To 350 Stores Nationwide
Dick’s Sporting Goods announced the expansion of its private label brand Second Skin to include male and female training apparel products and also rolled it out to over 350 Dick’s Sporting Goods nationwide.
Garmin Acquires Alphamantis Technologies
Alphamantis develops technology that allows cyclists to test and refine their drag coefficient in everyday riding conditions, without having to use wind tunnel testing.
Skechers Q2 Beats Expectations
Skechers USA Inc. reported second-quarter sales handily exceeded expectations due to double-digit growth at its own retail stores and internationally. Earnings, however, came below targets.
HanesBrands Distribution Center Achieves 2017 Safety Milestone
HanesBrands, the parent of Hanes, Champion and Gear For Sports, announced that its Canterbury Distribution Center, located in Kings Mountain, NC, is one of 21 facilities in the state to achieve 2 million employee hours without injury during the first half of 2017.
Specialized And Levi’s GranFondo To Offer Free Entries And Demo Bikes For Youth Riders
With the partnership, Specialized Bicycles aims to grow youth cycling by inspiring kids.
Supra Announces Global Brand Mission
Launching officially at retail in January 2018, the apparel and footwear brand will begin to soft launch the campaign on owned platforms and social channels today, July 20.
NFL, Gatorade Join Speaker Roster For SFIA Industry Leaders Summit
Tod Leiweke, NFL chief operating officer, and Jeff Kearney, Gatorade global head of sports marketing have been added to the lineup of speakers at the SFIA’s 2017 Industry Leaders Summit in Chicago, September 13-14, 2017.
Under Armour Celebrates Women In Global Campaign
In Unlike Any, powerful imagery of trailblazing female athletes is paired with the work of spoken word artists.
Iconix Brand Group Acquires 100 percent Ownership Of Iconix Canada
Iconix Brand Group Inc. announced that it has bought back the remaining 50 percent interest in Iconix Canada from its joint venture partner for $19 million.
Brunswick Corp. To Acquire Lankhorst Taselaar
Brunswick Corporation signed an agreement to acquire Lankhorst Taselaar, a leading marine parts and accessories distribution company based in the Netherlands and Germany.
Smartwool Partners With Ultra Tour Monte Rosa
Smartwool has become the official sock sponsor of the Ultra Tour Monte Rosa (UTMR) one-day ultramarathons and multi-day stage races.
Sports Direct Profits Drop More Than Half
Sports Direct reported earnings tumbled 58.7 percent in its year ended April 30. The U.K. sporting goods chain blamed the devaluation of British pound against the U.S. dollar.
Peak To Sponsor Romanian Olympic Team
The Chinese sportswear brand will serve as the official kit supplier to Romania’s Olympic teams until 2024. The deal covers all events sanctioned by the International Olympic Committee (IOC), including the Olympic Games, the Youth Olympic Games and the European Games.
Adidas And USA Volleyball Announce Multi Year Partnership
USA Volleyball and Adidas announced a multi-year partnership, in which the Portland, OR, based company will be the official athletic footwear, apparel and accessory brand for USA Volleyball. Adidas will replace Mizuno USA.
Elite Sportswear Acquires Dreamlight Activewear
Elite Sportswear, the company behind GK Elite, acquired Dreamlight Activewear.
