Under Armour has reached a uniform deal with St. Olaf College, based in Northfield, MN.
The five-year deal gives the performance outfitter exclusive rights to supply the 27 varsity Ole athletic teams with uniforms and apparel.
“We are extremely proud to partner with Under Armour to become the official apparel provider of Ole Athletics,” said athletic director Ryan Bowles. “This deal directly benefits the experience for our student-athletes and outfits them in the most innovative performance apparel possible.”
St. Olaf teams will immediately be outfitted with pieces from Under Armour’s line, including items such as practice and travel gear, and will phase in Under Armour uniforms.
The partnership will begin June 1, 2017 and will be serviced by BSN SPORTS. The relationship will enable Ole athletic programs to unify under one brand and provide opportunities for fans parents and alumni to purchase official St. Olaf Athletics gear through online stores.