Finish Line Lowers FY Guidance on Q3 Shortfall
The Finish Line, Inc. lowered its guidance for the year as margin pressure led it to miss third-quarter earnings forecasts. Excluding non-recurring items, the company showed a loss of 2 cents a share in the quarter ended Nov. 29, far short of Wall Street&
Stonewear Hires Treehouse Communications
Stonewear has hired Treehouse Communications in a bid to advance re-branding efforts and heighten product awareness as it launches a new logo and FW15 product collection targeting its core audience of adventurous, independent women…
Asics Opens Times Square Store
Asics America has opened the doors on its newest retail store in the heart of Times Square. Located on 42nd Street between 6th and 7th Avenue, the Times Square location, with more than 4,000 square feet, is the second Asics storefront in New York City as
Hard Core Brands Hires Stone Road Media
Hard Core Brands, manufacturer of decoys, apparel, and accessories for the die-hard waterfowler has tapped Stone Road Media to expand its brand and products' online presence using inbound marketing strategies…
Sportsman Brand Apparel Announces New Sales Agency
Sportsman Apparel announces the appointment of Outdoor Marketing Group (OMG) as its new, regional sales agency of record covering the Southeast States effective immediately…
POC and Volvo to Demo Collision Avoidance System at CES
POC, Volvo and Ericsson will present technology at International CES in Las Vegas Jan. 6-9 that offers proximity alerts to Volvo car drivers and cyclists to prevent collisions responsible for 50,000 cyclist fatalities and injuries in the United States eve
Wac’Em Archery Launches New Website
Wac'Em Archery Products LLC announces the launch of its new website, Wacemarchery.com…
Shooting Industry Panel Predicts 2015 Demand
What will demand in the firearm and shooting look like in 2015 and beyond?…
Nike Takes ACG Subrand Urban
Nike Inc. rebooted its Nike ACG – or All Conditions Gear sub-brand – as NikeLab ACG last week with an urban aesthetic it hopes will catch on in global fashion capitals. The launch marked a big departure for AGC, which has struggled to get a foothold in th
Carol M. White Physical Education Program Grants (PEP) Funded for 2015
Pioneered by the Sports & Fitness Industry Association (SFIA), the Carol M. White Physical Education Program (PEP), a legislative priority for SFIA over the years, received $47 million in funding for fiscal year 2015. PEP grants are multi-year grants for
Sunice Hires VP of Marketing
Sunice Inc. appointed Marc Gagnier its VP of marketing. Gagnier will be responsible for all of the global marketing activities for the Sunice, AUR and Tommy Hilfiger Golf brands. He will be based in Montreal…
New Balance Settles Karl Lagerfeld Lawsuit
New Balance Athletic Shoe, Inc., various Karl Lagerfeld entities, and Net-A-Porter Group LLC, have resolved the lawsuit filed by New Balance concerning its iconic trademarks and trade dress and the design of Lagerfeld’s casual footwear line…
Johnson Outdoors Appoints Watercraft Pro-Staffer
Johnson Outdoors Inc. announced that Joel Abrahamsson has joined Johnson Outdoors Watercraft as a Pro-Staffer…
Kinetic to Provide Trainers to Cannondale-Garmin Pro Cycling Team
Kinetic will provide Slipstream Sports' UCI WorldTour team, which will compete under the Cannondale-Garmin Pro Cycling banner in 2015 with their choice of trainers for the next two years, including a fleet of trainers for the team to use at each race
Moon Shine Camo Partners with Northwest Seat Covers
Moon Shine, LP, designer of Moon Shine Camo, announces their partnership with Northwest Seat Covers (NW)…
