Hard Core Brands, manufacturer of decoys, apparel, and accessories for the die-hard waterfowler has tapped Stone Road Media to expand its brand and products' online presence using inbound marketing strategies.

Stone Road Media provides inbound marketing strategies, including search engine optimization (SEO), sea content for hunting and fishing brands, individuals, and products.  

“There is no doubt that the dedicated waterfowl hunter is one of the toughest hunters out there,” states Steve Smolenski, CEO for Stone Road Media. “The Hard Core brand is made for those hunters. They not only produce some of the best decoys and apparel on the market, but the brand stands for more than just physical goods, it's a lifestyle that waterfowlers of all experience levels can embrace.”

“We are excited to continue to grow the online presence of Hard Core with Stone Road Media,” said Hard Core Brands’ Jim Schiefelbein.  “We knew it would be a tall order to find a group that not only understood internet marketing, but had the passion and understanding we at Hard Core have for waterfowl…Stone Road Media did exactly that.”

“Our combined teams have come up with some innovative entertainment and media strategies in which all of the waterfowl community will go crazy over. Stone Road Media looks forward to a great 2015 with Hard Core,” said Smolenski.