UFC Gym Open Middle East Flagship
“The Middle East is a very important market for UFC Gym and we are tremendously comfortable knowing we have the right partners in place to realize that potential,” UFC GYM COO Brent Leffel said.
Arc’teryx Veilance Opens New York Concept Store
Arc’teryx’s temporary New York location follows the opening of The North Face’s San Francisco Urban Exploration pop-up shop.
Under Armour Unveils Curry 3
Under Armour released its third generation of the Stephen Curry shoe, the Curry 3, in conjuncture with his return to the court for the 2016/17 NBA season.
Reebok Names Former Porsche Design Talent To Creative Director
Thomas Steinbrück is an experienced fashion designer who has worked for Elie Saab’s couture line, Porsche Design and Kenneth Cole.
Athleta To Move Headquarters To San Francisco
Athleta’s offices will shift from Petaluma to San Francisco in early 2017.
Wyoming Governor Convenes Outdoor Rec Task Force
Gov. Matt Mead has followed the lead of counterparts in Utah and Colorado by announcing plans to promote the outdoor recreational industry in his state.
Skechers Q3 Misses Wall Street Targets
Third-quarter earnings fell slightly and missed Wall Street’s targets, despite record sales. The company also issued weak guidance for the fourth quarter.
ACR Electronics Celebrates Manufacturing Month
The company, which exhibits its personal locator beacons at Outdoor Retailer, joined Florida Gov. Rick Scott Thursday to celebrate October as Manufacturing Month.
Rocky Brands Lands New Military Contract
The company will produce combat boots for the U.S. Military under a one-year contract that includes four additional one-year options.
Ugg Debuts Video Starring Rosie Huntington-Whiteley
The brand’s Global Women’s Ambassador and model Andreea Diaconu starred in the Cass Bird-directed video.
Reebok Unveils 3-D Liquid Factory
The project was spearheaded by Bill McInnis, former NASA engineer and current head of future at Reebok.
Nikwax Joins POW To Promote Environmental Awareness
The company teamed up with Protect Our Winters to advance the environmental awareness of snow sports participants.
MSR Prepares For Massive Crowdfunding Campaign
Mountain Safety Research (MSR) partnered with three non-profits and Indiegogo in a bid to distribute its Community Chlorine Maker to a half million people.
Honey Stinger Partners With Four NCAA Universities
As an official sports nutrition partner, the honey-based food company will fuel each university’s student athletes and receive signage, marketing and product sampling opportunities.
ScentLok Names Former Cabela’s Exec President
Aaron Ambur joins the Muskegon, MI-based company from Cabela’s Inc. where he was most recently the DMM of hunting hardgoods.
