Nike Names FKA Twigs Creative Director Of Spring Campaign
FKA Twigs is the creative director of its NikeWomen Spring Zonal Strength Tights campaign.
CrossFit Founding Athlete Launches Fitness Program
Greg Amundson launched his fitness program, Firebreather Fitness, designed to encompass physical, mental and spiritual fitness.
XeroShoes Welcomes Ski Lift Rescuer As Brand Ambassador
Slackline champion Mickey Wilson made national news last week for his slackline-inspired ski lift rescue at Arapahoe Basin in Colorado.
Fitbit Seals Integration Deals With Three Fitness Brands
Fitbit users will now have access to Habit, Peloton and VirZoom features.
MyLaps Appoints Managing Director Of Americas
MyLaps times competitive endurance events such as the Boston Marathon, Ironman Triathlon, Giro d’Italia, FIA World Touring Car Championship and more.
TheFitExpo 2017 Charts Record Attendance
The LA Convention Center saw 60,000 guests throughout the two-day event featuring top fitness brands and influencers.
Skechers Performance Returns As Chevron Houston Marathon Sponsor
Skechers Performance returns to Houston, TX on January 15, 2017 as the official footwear and apparel sponsor of the Chevron Houston Marathon and Aramco Houston Half Marathon.
Fox Factory Holding Corp. Board Member To Join Presidential Administration
Joseph Hagin, a member of its board of directors, will step down from the board effective January 12, 2017 to accept an appointment as White House deputy chief of staff for operations.
POC Names Industry Vet North American Marketing Head
Mallory Burda brings experience from Smith’s cycling category and Specialized Bicycle Components.
Todd Spaletto Out As The North Face President
Spaletto, who held the role since 2011, likely took the bullet for a decline in sales.
Voit Corp. Enters Licensing Partnership With One Entertainment
Both companies will work together to develop a program in key categories including apparel, accessories, headwear, footwear, equipment and sporting goods.
Polartec Brings Back PolarFleece
“Polartec fleece is the product that started it all, and is still the premium standard,” said Gary Smith, Polartec CEO.
J. America Appoints Faust Capobianco To Board
Capobianco was previously the president of Majestic Athletic.
Compass Diversified Appoints Former CamelBak CEO To Board
The owner of leading middle market businesses named Sally McCoy to its board of directors, effective January 6, 2017.
Cole Haan Launches Studio-Inspired Line StudiøGrand
Along with studio-to-street footwear, the line includes a yoga mat and a Mountain Hardwear collaboration.
