SGB Today

Smell-Proofing Your Apparel

The odor control space has gotten more heated each year. Here are three players in the running with smell-proofing technology… By Aaron H. Bible   POLYGIENE Polygiene is a dominant anti-microbial technology that prevents the growth of odor-causing bacteria. Some key outdoor brands using Polygiene technology include Patagonia, La Sportiva, Eddie Bauer, POC, Dissent, Sitka and Athleta. […]

Louisville Slugger Hand-Makes World Series Bats

Louisville Slugger made specially branded 2015 World Series bats for players who will be in this year’s World Series. Both Mets and Royals players will swing with Louisville Slugger hand-made bats, including Mets’ Postseason record-setter Daniel Murphy and Curtis Granderson, David Wright, Michael Cuddyer, Wilmer Flores, Travis d’Arnaud, Juan Lagares and Kelly Johnson. Louisville Slugger […]

Full Insider Guide: Insoles Finding Wider Audience

Photo courtesy of Icebug More cushioning in footwear is encouraging consumers to seek variety and customization in aftermarket insoles. By Thomas J. Ryan The insoles category, continually bolstered by those enduring injuries, has been expanding smartly for years. But the minimalist craze – with its attention to barefoot-feel – worked against the supportive message insoles […]

What’s In Your Jacket? An SGB Materials Primer…

Our Fall run-down of some of the latest fabric and material technologies. While not exhaustive, and you won’t need the periodic table to get through it, our list explores and explains a few innovations retailers and consumers should be looking for this winter and next spring. By Aaron H. Bible COLUMBIA Although much has already been […]

Football Cleats Fill Need for Speed

Photo courtesy of Adidas By Thomas J. Ryan As the pace of the football game increases, speed and quickness are valued not just on the edges of the field but in the trenches as well. With new technologies and construction, football cleats are coming in lighter than ever. But a cleat also has to deliver […]

Fall Fitness Accessories to Boost Indoor Training

By Jahla Seppanen   As the weather turns, many runners, cyclists, and yogis forgoe the chill and turn indoors to complete their workouts. If it makes you feel better, everyone does it. From only a year ago, treadmill purchases are up 27 percent, with Pilates hitting its stride with a 78 percent equipment purchase rise, […]

Microsoft Vies to be Your Fitness Wearable with Band 2

Microsoft announced the next iteration of its original fitness wearable – the Band – with a redesigned Band 2 set to hit retail shelves October 30. The Band 2 tracks heart rate, exercise, calorie burn and sleep quality, while providing notifications for emails, texts and calendar alerts. The Microsoft Band 2, starting at $250, also […]

Las Vegas Ski and Snowboard Resort Defies Convention

Las Vegas Ski & Snowboard Resort (LVSSR) dumped the traditional ski school model for the second season in a row last year, offering its guests instead the chance to work one-on-one with an instructor — for free. In so doing the resort went from serving 2,200 resort visitors per season to 18,000 in one year, […]

What a strong El Niño means for your part of the country

This year’s El Niño is shaping up to be one of the strongest on record, forecasters at NOAA’s Climate Prediction Center said in a recent update. What that means for U.S. ski resorts, outdoor retailers and brands this winter will depend on what region they’re selling in. The weather effect, which starts as warmer than […]

W.L. Gore Launches New Insulation Tech for Fall ’16, Updates Windstopper

By David Clucas W.L. Gore & Associates wants outdoor and fitness consumers to rely on its apparel technologies beyond just its iconic waterproof-breathable Gore-Tex. The membrane technology company announced Tuesday that it will debut new shell insulation constructions for Fall 2016 — including updates to its Windstopper product — that offer warmth, protection and breathability […]

Columbia Brings Back Gert Boyle for Largest-Ever Ad Campaign

In the largest campaign of its 77-year history, Columbia Sportswear is bringing back Gert Boyle, the brand’s chairman and 91-year-old matriarch, as well as its “Tested Tough” tagline for the first time in ten years. Boyle became famous in the 1990s after being portrayed in company ads as “One Tough Mother.” She could be seen […]

Newton Running Hires Joe O’Neil as CEO

Photo courtesy of Newton Running    Newton Running appointed footwear industry veteran Joe O’Neil as its new CEO. O’Neil, who replaces Newton co-founder Jerry Lee as CEO, will lead operations, product development, sales, marketing, merchandising and finance. Lee will remain as the company’s chairman but will shift his focus to visionary and strategic leadership as […]

Fall Fitness Accessories: The Badass Awards

These fall fitness protection accessories get a shout-out for being innovative in self- defense technology.  First Place | TigerLady Self-Defense Claws For more security in a form that will make you feel like Cat Woman, TigerLady Self-Defense Claws, $30, grip naturally to your hand. Small, discreet, and defensive, this tool is made of high-impact plastic […]

Mystery Ranch Maintains American Pack Making Traditions

By Aaron H. Bible   Way up yonder in Bozeman, MT, in a small shop and warehouse affectionately known as The Ranch, Dana Gleason and his team of about 100 Montanans work tirelessly to produce what they believe – and many back them up on this – are the best carrying, most durable packs in […]

The North Face Relaunches Reinvigorated Summit Series

By Thomas J. Ryan and Aaron Bible   With an infusion of cutting-edge technologies and the most rigorous development process ever undergone in high alpine terrain, The North Face unveiled a new take on its iconic Summit Series collection after a yearlong hiatus. The company provided an exclusive look at the collection at Outdoor Retailer […]