SGB Today

Puma Releases Puma One Boot

The company consulted with Antoine Griezmann, youth academy players and football-obsessed teens to design a boot that caters to every type of player.

Swiftwater Rescue: A Vital Skill For All Paddlers

“Many tragedies that have happened on the water could have been prevented with basic swiftwater rescue techniques,” said rafting outfitter Ryan Snodgrass. “This is why it is important for professionals in the river outfitter industry to be fluent in these skills.”

Outdoor Research Releases Tribute Video To Women Athletes

“I began thinking about the conversation about ‘Where are the females?’ which has kept coming up in the past five years at film festivals – and what I could do to change that topic,” said filmmaker Krystle Wright.

Vuori Blends Yoga, Art And Surf

Vuori is a Finnish word meaning mountain – a brand name Chris Miller and Joe Kudla found appropriate for the feeling when one reaches the top of a mountain.

Living In A Material World

New materials from Polartec, PrimaLoft and W.L Gore & Associates are redefining buzzwords like light, warm, compressible, waterproof and sustainable.