
Sneaker Style … NY Fashion Week F/W18
The chunky sneaker trend is alive and well at New York Fashion Week F/W18 on the street and on the runway.

Wigwam: Innovate, Create, Rejuvinate
Wigwam has long practiced sustainability because it’s simply the right thing to do.

Youth On Course Announces Four New Partnerships To Expand Junior Golf Access In 22 States
Youth on Course, the non-profit providing young people with subsidized golf, college scholarships, caddie programs and paid high school internships, announced that it has expanded its national, affordable golf program to four new associations. New partnerships include Colorado Golf Association (Junior Golf Alliance of Colorado), Golf Association of Philadelphia, Greater Cincinnati Golf Association and the Iowa […]

NordicTrack Introduces LiveCast Streamed Workouts With The Commercial S22i Studio Cycle
NordicTrack just announced another connected fitness product, the Commercial Studio Cycle Series, featuring high-energy LiveCast™ workouts, streamed directly to the cycle’s 22-inch touchscreen. The Smart HD touchscreen displays studio workouts powered by iFit technology, allowing iFit personal trainers in the LiveCast workouts to remotely control the bike’s incline, decline and resistance during the consumer’s at-home workout. These features are […]

Native Eyewear… Elevate Your Style
Fo 2018, Native’s product line was inspired by the outdoors. We sat down with Native to talk about what’s new in stores and online.

Ruffwear: Making A Difference In The Lives Of Dogs
Ruffwear: Making A Difference In The Lives Of Dogs

Interview: Joe Carfora, Blundstone Global Product & Design Director
Interview: Joe Carfora, Blundstone Global Product & Design Director

The Shredded Sweatshirt: Fashion Icon Bill Belichick
Despite the sub-zero cold in Minneapolis, MN,
Bill Belichick dressed in uniform for last night’s Super Bowl LII.

Adidas AM4MN Football Cleats… Missing At Super Bowl LII
Adidas AM4MN Football Cleats … Missing At Super Bowl LII

QB Foles Wins SuperBowl 52 in UA Highlight MC 2.0 BOA
Under Armour was ready to play the big game last night with Quarterbacks Foles and Brady wearing the UA Highlight MC 2.0 Boa.

Nordica Promachine… the Family Is Complete
SGB sat down with Sam Beck, Director of Marketing and Communications for the Nordica Group, at ORWM 2018 for a closer look at the brand’s newest powerhouse ski boot, the ProMachine.