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Archives: Press Releases

Branwyn Elevates Activewear with Compressive Collection

March 4, 2025 Darby Communications

Seamless Merino activewear is engineered for movement and built for unrivaled performance

BioLite Launches Expanded Solar Lighting Line

March 4, 2025 Purple Orange LLC

Luci gets a new look in BioLite’s growing solar collection

Helinox Introduces Chair One (re)

March 4, 2025 Echos Communication

The chair that started it all gets redesigned for more comfort, stability and durability.

Bote Launches Breeze Bloom SUP with Deckpad Made from Algae

March 3, 2025 Echos Communication

Bloom harvesting process reduces harmful algae and returns clean water to the environment.

Yakima Raises the Roof, Lowers the Tray and Boxes it Up

February 27, 2025 Verde Brand Communications

Expansive 2025 product line elevates outdoor adventures with enhanced gear solutions.

Mountain Hardwear Adds Trail Athlete Liz Derstine to Team

February 27, 2025 Sasquatch

Accomplished long-distance hiker and trail runner joins Mountain Hardwear athlete team

Baffin Introduces Brook: A Made in Canada Rubber Boot

February 27, 2025 Baffin

New waterproof style designed for spring

Ortovox and Cody Townsend Announce Partnership

February 27, 2025 rygr

Big-mountain Icon Townsend joins Ortobox as avalanche safety gear ambassador

Introducing the BTM Pro Jacket: Forloh’s Latest Innovation

February 26, 2025 Echos Communication

Durable wax ripstop fabric, design tested and 100 percent sourced and Made in the USA.

Yes Debuts New Winter 2026 Sender XTRM

February 26, 2025 Master Plan Communications

Yes new Winter 2026 Sender XTRM is launching now.

Noble Biomaterials and Coolcore Launch Coolpro at PD Munich

February 25, 2025 Backbone Media

Fabric innovation that uses yarn construction to deliver cooling and antimicrobial protection

Kuiu Introduces the Rival Turkey Vest

February 25, 2025 Darby Communications

Revolutionary design enhances comfort and performance for turkey hunters

Smith Welcomes Wesley Locke to 2025 Angling Program

February 25, 2025 Akimbo Communications

Florida-based sight and saltwater fly fishing angler joins the stellar brand roster

Sidi Unveils Industry-Leading Technology for 2025

February 20, 2025 Verde Brand Communications

Versatile collection offers a trifecta of enhanced fit, technology, and modern aesthetics

Pearl Izumi Adds Elite Athlete Hannah Otto to 2025 Roster

February 20, 2025 Purple Orange LLC

Bringing expertise and a passion for progress, Otto aims to shape the future of offroad cycling

« Previous 1 … 6 7 8 9 10 … 247 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

Skechers Performance Drops SKX Full-Court Press Basketball Shoe

July 30, 2025

Nike Streamlines Metcon Franchise for Cross-Training Benefits

July 30, 2025

Bushnell Golf Claims Golf Laser Rangefinder Dominance at Royal Portrush

July 22, 2025

Study: Private Label is Quietly Taking Share from Established Brands

July 22, 2025

Pacsun Launches First Unisex Eyewear Collection

July 16, 2025

Adidas Extends Contract with University of Nevada

July 16, 2025

Puma Renews Partnership with Manchester City

July 15, 2025

Nike and Special Olympics Ink Three-Year Global Partnership

July 14, 2025

Yeti Secures Licensing Partner for Promotional Channel

July 14, 2025

St. John’s University Switches to Adidas from Nike

July 14, 2025

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