Archives: Press Releases

In December 2022, Invista, owner of Cordura, celebrated its 55th anniversary of manufacturing performance fabrics. Cordura’s portfolio includes over 15 performance technologies and over “2,500-plus certified Cordura fabrics available through worldwide partners. “Since the commercialization of the fabric in 1967, the Cordura brand has worked hand-in-hand with its mill and supply chain partners to break […]

Tifosi Optics, the sport and lifestyle eyewear brand, launched its newest lifestyle sunglass—Smirk. Designed for everyday wear and casual outdoor activities, Smirk “is a fashionable and functional pair of durable eyewear that won’t break the bank.”  A keyhole bridge and soft rectangular edges offer a more traditional look, setting the sunglass apart from Tifosi’s performance-oriented […]

Gordini, the manufacturer of cold-weather gear for more than 65 years, expanded its athlete team with skier and speed flyer Michael “Bird” Shaffer. He joins Julian Carr, Gaby Palko, Rafael Pease, and Robin Van Gyn. Raised off-the-grid in the Pacific Northwest, Shaffer divides his time between the North Cascades of Washington State and Chamonix, France. […]

Noble Biomaterials, the maker of antimicrobial and conductivity solutions for soft surface applications, launched Ionic+ Prism in collaboration with e.dye at the Functional Fabric Fair. Ionic+ Prism combines Noble’s Ionic+ permanent antimicrobial technology with e.dye Waterless Color System dyeing technique creates a sustainable fabric dye process that “reduces manufacturing water consumption by 85 percent.” This […]

In conjunction with Schoeller, Luxury Alpine Sportswear label Alps & Meters is launching a new collection of technical ski garments conceptualized with ties to the Golden Age of Alpinism.  Mountaineering was vibrant in the late 19th century in the European Alps, where adventurers would climb and ski the region’s highest peaks wearing wool and canvas […]

Hyosung is introducing its latest sustainable textile solutions at the Functional Fabric Fair in Portland, OR on April 4 -5, Booth #1413A. The company’s latest USDA and SGS-certified creora bio-based black spandex will be displayed, partly made with renewable resources, providing “reduced carbon emissions compared to the production of conventional spandex.”  At the show, Hyosung […]

SCRANTON, PA. Noble Biomaterials, a global leader in antimicrobial solutions for soft surface applications, announced its latest antimicrobial technology has received official EPA registration. Ionic+® Botanical uses a bio-based registered citric acid formula to inhibit the growth of microbes and reduce odor on fabric and other soft surfaces. Noble Biomaterials began development of the proprietary […]

ALPINE MEADOWS, Calif. – March 28, 2023 – Nocs Provisions, maker of adventure-ready binoculars, monoculars, and accessories, today announces the launch of its first Nature-Inspired Hat Collection, the Extinct Creatures 6-Panel and the Interesting Birds Bucket Hat. The new hat collection is available at Nocsprovisions.com and costs range from $39 to $45. Made from 100% […]

Marblehead, Mass. (March 28, 2023) – Trerè Innovation, a global leader in sustainable technical Italian apparel, footwear design and manufacturing from Asola, Italy, is launching the world’s first line of 100% bio-based base layers in the U.S. using Biotech, natural and plant-based materials, resulting in petroleum-free sportswear reducing the footprint of the textile industry on […]

Igloo expanded its Trailmate hardside cooler line with performance softside cooler bags.  “Our top-selling wheeled Trailmate cooler is a longtime customer favorite, so we’re making dreams come true by expanding the Trailmate family to include equally high-performing softside coolers. These new coolers provide excellent value for budget-conscious adventurers looking for high-quality craftsmanship,” said Adrienne Berkes, […]

Honey Stinger debuted its Oat + Honey Bar. The brand’s products fuel “more than 1,000 professional and collegiate athletic teams, along with countless athletes and fitness enthusiasts.” Honey Stinger products fit an active person’s three nutritional categories—”Prepare, Perform and Recover.”  The new Oat + Honey Bar fits into the “Prepare” category featuring a pre-workout blend of carbs, fat […]

Tread Labs, the performance insole and footwear brand established by Chaco founder Mark Paigen, announced that it added cyclist Lael Wilcox as a brand ambassador and partner in the creation of the Lael Wilcox Cycling insole, shown right. The insole provides arch support, is “100 percent carbon fiber” and is 1.25mm thin with a 3mm ventilated […]

Wattbike introduced its next-generation Hub+, a subscription version of its indoor training app that offers workout customization, deeper integration with third-party apps and exclusive training content. Wattbike Hub+ subscribers can personalize their progression with its mobile-friendly workout builder, and workouts can be shared and exported to Zwift and other third-party training apps. It’s also possible […]

For Schoeller Textil AG, sustainability and performance have been core brand principles for over 150 years. The fabric technology company’s latest recycled textile collection, ReSource, embodies those principles. Antonio Gatti Balsarri, chief commercial officer on the impact mission of the recycled textile collection, said, “With Re-Source, we are fully focused on our Schoeller brand vision […]