Originally unveiled in 2014, the iconic StrongArm has been reimagined into the StrongArm Camp, designed to be the ideal fixed-blade knife for exploring the outdoors.
Archives: Press Releases
Xero Shoes Debuts Basketball Shoe Partnership with Denver Nuggets Shooting Guard Justin Holiday
Xero Shoes announced its first NBA athlete partnership with Denver Nuggets shooting guard Justin Holiday, who will wear a custom-designed barefoot/minimalist basketball shoe during Tuesday’s NBA Playoffs game versus the Minnesota Timberwolves. “After years of working out off-court barefooted, I felt the first-hand benefits of allowing my feet to move in their natural state and […]
66°North Announce Updated ‘Snæfell’ Shell Jacket With New Plant-Based Polartec Power Shield Pro
Icelandic outerwear brand 66°North announce the launch of their updated Snæfell shell jacket, now crafted with Polartec Power Shield Pro plant-based waterproof fabric technology providing sustainable weather protection. The Snæfell jacket’s overall design and qualities has already won it both the prestigious ISPO Outdoor Award and the Scandinavian Outdoor Award, and with the updated fabric it is more waterproof, breathable and more sustainable. The advanced […]
Work Sharp Launches New Ken Onion Knife and Tool Sharpener MK.2
Work Sharp Sharpeners, the industry-leading manufacturer of knife and tool sharpeners, today introduced the new Ken Onion Edition Knife & Tool Sharpener MK2 sharpening system. Building on the successful and time-tested Ken Onion Edition Knife & Tool Sharpener, the Ken Onion MK.2 will be offered as a stand-alone sharpener or as an Elite package that […]
EFoiling pioneers Lift Foils launches inflatable Blowfish accessory for foil boards
The new add-on will ease the learning curve for beginners and add utility for seasoned riders.
Ombraz Invites Armless Sunglass Enthusiasts to Take a Walk with the New Cammina
Newest style brings seamless versatility from peak to pavement
Rumpl Launches New Partnership with Respected Whitewater Outfitter Oars
Rumpl’s comfort-centered products will amplify Oars rafting experiences across the West
Turtle Fur Shell-ebrates Summer with First Warm Weather Collection
Cooling neck tubes, bucket hats, and stylish caps headline the summer lineup
Nemo Launches First Technical Daypack
The award-winning, fully recyclable Resolve Endless Promise Technical Daypack series delivers major material innovations and a fine-tuned, active fit.
Deckers X Lab Introduces A 3D-Printed Hybrid Suspension Sneaker
X-Scape 3D is the super sneaker of the future
Helinox Brings Limited Edition Tactical Shelter Collection to North America
The leader in portable, lightweight furniture evolves tactical collection with limited edition release of Field Tunnel Tent and Cot Tent Series
Maven Debuts Reticles in Select B Series and S Series Optics
Lander, Wyo. (May 6, 2024) – Maven Outdoor Equipment Company, a Wyoming-based direct-to-consumer brand known for offering world-class optics at affordable prices, is excited to announce it has introduced reticles to its award-winning B Series and S Series product lines, as well as an all-new Ballistics Calculator powered by Applied Ballistics. The new B.5 MOA/MIL […]
BioLite Reaches 8.1M Lives with Clean Energy
Social Enterprise achieves continued momentum through key strategic partnerships including first-of-its kind carbon program with REI Co-op
The Conservation Alliance Applauds Expansion of San Gabriel and Berryessa Snow Mountain National Monuments
May 2, 2024 – The Conservation Alliance (TCA) celebrates today the Biden Administration’s announcement of the expansion of California’s Berryessa Snow Mountains and San Gabriel Mountains National Monuments that will protect over 100,000 acres of public lands in California. The Biden Administration’s decision to expand these monuments will not only safeguard and preserve the natural […]
Women Owned Tronus Sponsors Seven Global Flag Football Stars
Tronus shatters boundaries with the launch of its game-changing sports-focused active recovery slides.