Archives: Press Releases

Smith Welcomes Tosh Tudor to Global Surf Team

January 29, 2025 Akimbo Communications

The multi-year partnership welcomes freesurfer to represent Smith worldwide.

ThirtyTwo Welcomes Three New Riders to the T32M

January 23, 2025 Master Plan Communications

Ellie Weiler, Jaylen Hanson and Veda Hallen have been announced as the latest additions to the team

Craft Sportswear Welcomes New Trail Athletes to Its Run Team

January 23, 2025 JAM Collective

Swedish endurance brand adds nine outstanding athletes to its Elite Run Team

Kuiu Launches Third-Generation Pro G3 Bino Harness

January 23, 2025 Darby Communications

Redesigned for unparalleled modularity, comfort and functionality

Revo and Lexus Join Forces to Launch Eyewear Collection

January 22, 2025 Revo

A collaboration celebrating the 40th Revo Anniversary and Lexus commitment to excellence

Altra Expands Athlete Roster

January 22, 2025 Big Fish Collective

The brand is thrilled to add trail runner Hans Troyer to the team.

Elevate Your Exploration with Danner x Brandblack

January 21, 2025 WH Inc.

Step into a world where timeless craftsmanship meets modern innovation

Explore Danner’s New Performance Heritage Apparel Collection

January 20, 2025 WH Inc.

Timeless style for the modern outdoor enthusiast

Arcteryx Relaunches Arcteryx Pro Brand

January 17, 2025 JAM Collective

Canadian brand doubles down on commitment to mountain professionals with Leaf and Professional lines

Ortovox W26 Apparel Delivers New Materials, Modern Fit

January 17, 2025 rygr

DownWool, MetaWool materials set new standards in freeride insulation and new North American style

Tifosi Optics Launches Vogel XC for Active Pursuits

January 15, 2025 Purple Orange LLC

The Vogel XC is the next iteration of the best-selling Vogel Series, known for its performance fit

Mountain Hardwear Welcomes New Snow Athletes for 2025

January 15, 2025 Sasquatch

Jake Kuzyk, Manon Loschi, Sean Pettit, Emma Crosby bring talent and passion to the mountains

Will Yakimas New OverNOut Vehicle Awnings Please Stand Up

January 14, 2025 Verde Brand Communications

New branding for popular vehicle awnings SlimShady and MajorShady 270 set to debut

Big Agnes Redefines Ultralight with HyperBead Fabric

January 14, 2025 Backbone Media

Innovative ultralight tent fabric delivers superior waterproofing and sustainability

Osprey Packs Balances Sustainability and Function For Fall

January 14, 2025 Turner

All-new Arcane Earth and Daylite LTD packs accompany expansions in the Aoede and 24/7 series