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Archives: Press Releases

Blumaka Partners with Daps Footwear

May 7, 2025 True North Brand Group

Collaboration brings nonslip insole performance to pickleball.

Superfeet Commits to Innovation with Brand Evolution

May 7, 2025 rygr

Superfeet’s brand evolution showcases nearly five decades of biomechanical innovation and leadership

Mountain Hardwear Introduces Broad Spectrum Sun Protection

May 6, 2025 Sasquatch

Mountain Hardwear Introduces Broad Spectrum Sun Protection

Work Sharp Enters Knife Market with New RMX Series

May 6, 2025 Sinclair Communications

First-ever interchangeable pivot cartridge allows knife to be configured as a manual or automatic

Sun Blessed Skin Launches 1st Tee Golf Sunscreen

May 1, 2025 True North Brand Group

Innovative non-slip formula provides superior sun protection that maintains golf grip

Salewa Unveils High-Performance, Low-Impact Approach Shoe

April 30, 2025 Meteorite PR

Salewa’s new Spring shoes NXT

GSI Celebrates 40 Years of Adventure, Innovation and Comfort

April 24, 2025 Sasquatch

Four decades of bringing the comforts of home to the great outdoors

NRS Revolutionizes Life Jackets with Every Body Design

April 24, 2025 Under Solen Media

NRS unveils innovative life jacket line engineered for all body types, genders and paddling styles.

Hest and KOA Launch Limited Series Camping Pillow

April 23, 2025 KWM PR

Hest X KOA collaboration is made for camping adventures, brings the comfort of home to the outdoors.

Peak Design GNAR Case Delivers Hand Friendly Protection

April 23, 2025 Purple Orange Brand Communications

The latest addition to Peak Design Mobile, the GNAR Case is ruggedly built for any adventure

Lowa Earns Positive Rating in Fair Wear Foundation in Europe

April 22, 2025 CGPR

Lowa is recognized for its commitment to fair production and working conditions

Original Penguin Launches 2025 Spring Golf Collection

April 22, 2025 RG Narrative

Honors company’s golf heritage while delivering pieces that speak to today’s golfer.

Mountain Hardwear Celebrates Earth Day

April 22, 2025 Sasquatch

With Leave No Trace Collection Created In Collaboration With Extra Vitamins

Tifosi Optics Expands Shield Collection with New Sanctum XL

April 22, 2025 Purple Orange Brand Communications

Sanctum XL brings more coverage, confidence, and comfort to the fan-favorite sunglasses

Skratch Labs Announces First Official Athlete Team

April 21, 2025 Darby Communications

Boulder, CO-based performance nutrition brand announces first elite athlete team

1 2 3 … 245 Next »

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SGB Today

Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners

On Inks Partnerships with ITA and AIU; Amplifies Commitment to Clean Sports

May 6, 2025

Baffin Launches Detour (MET) Unisex Boot for Demanding Environments

May 6, 2025

Justin Boots Adds Ostrich Leather Men’s Boots to Untamed Collection

May 1, 2025

Nordstrom NYC to Host New Balance Pop-Up at The Corner

May 1, 2025

Foot Solutions x Pickleball Pro Ben Johns Create Custom Orthodic for Pickleball Play

May 1, 2025

TaylorMade x NFL Ink Licensing Deal to Bridge Gap Between Golf and Pro Football

May 1, 2025

Easton Diamond Sports Launches “The DUB” Double Barrel Bat

April 30, 2025

Good Design, Reborn: Puma Suede

April 23, 2025

Nike x Hyperice Ready the Body with High-Top Hyperboot

April 21, 2025

Adidas Adizero Boston 13 Drops with Head-to-Toe Collection

April 21, 2025

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