Alterra Mountain Company expanded its Social Responsibility team, focused on the company’s three pillars of Sustainability, DEI and Community. Led by Karen Sanford, chief legal and social responsibility officer, the new hires will chart and measure the company’s short- and long-term targets.

“While we’ve made some real progress in these areas, we are committed to making a substantial impact, and that requires dedicated leadership from talented individuals that know how to produce tangible results in these areas,” said Jared Smith, president & CEO.

  • Darcie Renn was named vice president of sustainability, spearheading Alterra’s environmental sustainability programs. She will implement strategic, sustainable, science-based business practices addressing the impact of climate change on the environment and communities where it operates. Before Alterra, Renn was the senior director of ESG and sustainability for a major grocery store chain in North America, setting and implementing companywide environmental goals related to energy, waste and supply chain issues.
  • As Vice President of Social Responsibility, Annie Kao joins Alterra Mountain Company as an experienced DEI advisor in the outdoor industry. Her role is to build equitable programs that support DEI in the company. Kao is also an attorney practicing for ten years in the outdoor industry. She also launched a consulting firm practicing in the areas of DEI and as a strategic advisor for outdoor brands.
  • As the Director of Alterra Mountain Company Community Foundation, Meegan Moszynski will oversee the its charitable arm, focused on granting emergency relief and hardship assistance to those in need within the communities Alterra serves. Moszynski is an experienced non-profit professional specializing in organizational management, governance, leadership structures, strategic planning, and program execution. She joins Alterra after providing holistic support to non-profit organizations under her consultancy business.

“Alterra Mountain Company is committed to building on the great work already in place at our destinations. These new resources will allow us to take a more holistic and data-driven approach to our social responsibility programs,” said Sanford. “We have spent the last year conducting extensive needs assessments and formal audits of our entire portfolio to build and establish a companywide framework through which we can set and report on measurable goals to be accountable for our progress and results.”