Wiivv Wearables Becomes Official Insole Of 2017 Timex Multisport Team
Wiivv is supporting the global triathlon team financially and with Custom Fit 3D Printed Insoles for all of the athletes’ training, racing and recovery needs.

Under Armour Brings Back Stephen Curry Asia Tour
This year’s tour stops in Beijing, Chengdu, Hangzhou and Seoul while also featuring his brother, and Dallas Mavericks point guard, Seth Curry.

Wolverine Worldwide to License Stride Rite To Vida Shoes
Wolverine Worldwide Inc. has agreed to enter into a global, multi-year licensing agreement of the Stride Rite brand to Vida Shoes International. This license agreement and the newly created Wolverine Children’s Group, which will focus on the growing children’s business for the company’s portfolio of brands.

SIA President Talks Up Merits Of Winter Mega-Show
Believing the merger of the Outdoor Retailer show and the SIA Snow Show is “going to provide a lot of activity and a lot of prosperity for our industry,” Nick Sargent, president of SIA, for the first time addressed Emerald Exposition’s acquisition of the Snow Show with his organization’s members.

Adidas Outdoor To Sponsor Aspen Backcountry Marathon
Adidas Outdoor will sponsor the seventh annual Aspen Backcountry Marathon & Half Marathon in collaboration with the City of Aspen, Aug. 12, 2017, for the second consecutive year.
Reebok Exec To Lead Lee Jeans
Lee, the denim brand owned by VF Corp. appointed Chris Waldeck as president of Lee and Rock & Republic. He was most recently the vice president and general manager at Reebok International.

Chaco Releases Bears Ears Collection
One hundred percent of net proceeds from the collection will go to two non-profits dedicated to protecting the monument and the 1.3 million acres of cultural and ecologically significant public land it includes.

“Sneakers” Coming Soon
Sneakers, due out October 24, takes you inside the global sneaker culture combining journalism, photography and design through dozens of personal interviews with the people at its core.

Nike Sticks By Tiger Woods
Nike announced Tuesday it would continue its endorsement deal with Tiger Woods despite the golfer’s DUI arrest over Memorial Day weekend.

Dick’s Sporting Goods Chief Strategy Officer To Retire
Dick’s Sporting Goods said that in a regulatory filling that Michele B. Willoughby, its executive vice president and chief strategy officer, plans to retire, effective August 1, 2017.

Asics Supports PHIT America In Running Contest
Leading up to Global Running Day on June 7, Asics America Corp. is challenging nationwide participants to run a total of 60 minutes anytime between May 30 and June 6. By doing so, Asics will donate $1 to PHIT America in their honor.

Outdoor Execs Lobby For Outdoor Retailer Show Move To Denver
Five industry leaders – Beaver Theodosakis, Kim Miller, Dan Nordstrom, Casey Sheahan and Dawson Wheeler – penned an open letter urging the event’s stakeholders to choose Denver as the future destination of the show.

Cabela’s Details Bass Pro Merger Process
Cabela’s Inc. was quietly considering selling the company in early 2015, months before activist investor, Elliott Management, pushed the retailer to explore strategic alternatives, including a sale. That’s according to recently-filed documents by Cabela’s with the Securities & Exchange Commission that details the background that led to Bass Pro’s blockbuster deal to merge with Cabela’s. […]

Converse, Carhartt Team Up For All Star Reworks
Each shoe is inspired by Carhartt’s workwear legacy. The low-top sneakers all come in a different one of WIP’s utilitarian fabrics: drill, canvas and ripstop.

New Balance To Sponsor Irish National Team
New Balance will replace Umbro as the kit sponsor of the Republic of Ireland (FAI) national team from the start of the 2017/18 season.