Pearl Izumi Hires PR Agency of Record
Pearl Izumi has hired Verde Brand Communications as its public relations and brand communications agency of record…
Yuba to Kick Off 20-city E-bike Tour Saturday
Yuba Bicycles will embark on a 20-city, three-week electric cargo bike demo tour this Saturday (Jan. 17) in a bid to plug into growing public interest in electric bikes. The first leg of the yearlong “Power Up” tour will visit…
Chaco Names Sales Agency of the Year
Chaco selected Outdoor Sports Marketing (OSM), which covers the Southeast territory, as its sales agency of the year …
Ebay Enterprise Caps Banner Year with 1,015 New Client Wins
Ebay Enterprise, an Ebay Inc. company, announced the company secured 1,015 new client wins and 1,711 renewals and extensions with brands and retailers in 2014. Boxpark, Finlux, and Shoe Carnival are among the new companies implementing Ebay Enterprise ind
30 Brands to Represent at OR’s Made in America Showcase
Outdoor Industry Association and Outdoor Retailer have announced the 30 outdoor companies whose products will be featured in the second Made in America Product Showcase at OR Winter Market, Jan. 21-24, 2015. New to this show is the Made In America Road Ma
Hydro Flask Names Senior Hires
Hydro Flask announced that Joe Smith joined the company as director of product Jan. 5 and that Leanne Champion started as director of marketing Dec. 18, 2014…
Orvis Names New Director of Rod Shop Manufacturing
Orvis has named Don Swanson to replace its long-time director of rod shop manufacturing Jim Logan…
Good Vibrations Shoes Executes Reverse Stock Split
Good Vibrations Shoes Inc. announced a ten for one reverse split, which was approved by FINRA. The change in share structure marks the completion of the goals the company set for itself in 2014, which it views as its organizational year, making 2015 its “
Keen Seeks Applicants for Keen Effect Grant Program
Keen has opened the application and nomination process for grants awarded through its Keen Effect program, now entering its second year. In 2015, the program awarded $100,000 to…
Genesco’s Holiday Comps Grow 10 Percent
Genesco Inc.'s comparable sales, including both stores and direct sales, increased 10 percent for the quarter-to-date period ended Jan. 3. Journeys led the way with a gain of 15 percent. Lids was ahead 6 percent but sales were driven by promotions. G
Project Zero Avalanche Safety Campaign to Launch at SIA Snow Show
Project Zero is launching its first targeted campaign, Backcountry Starts Here (BSH), at the SnowSports Industries America (SIA) 2015 Snow Show, which begins on Jan. 28, 2015, in Denver, CO…
Gaiam Announces New Leadership Team and Initiatives
Gaiam Inc. announced new senior management appointments and products and service initiatives aimed at bolstering its position in yoga and the overall health and wellness category…
Onex Corp. to Acquire Survitec Group for $680MM
Onex Corporation has agreed to acquire Survitec Group Limited, a UK-based maker of survival gear, for $680 million (£450 million). The transaction is anticipated to close in the first quarter of 2015, subject to customary conditions and regulatory approva
Big 5 Sporting Goods’ Sales Slowed in December
Big 5 Sporting Goods Corporation reported warm weather, lower than expected firearms sales and discounting cooled its sales growth in December. The California-based retailer, announced net sales increased just…
Westcomb Names New Sales Reps
Westcomb is broadening its capacity to serve retailers in Western Canada in addition to signing a new agency to manage growth in New England…
